F.I.R.E.D UP with Krista Mashore

The Biggest Real Estate Change has Landed! In this video, allow me to dig deeper into this Breaking News about the National Association of Realtors (NAR) $418 Million lawsuit settlement against Stitler Burnett. With my two decades of experience and over 2,300 homes sold, I'm here to unpack the intricacies of this settlement and what it means for us in the real estate world.

In this Episode, I'll guide you through the intricate world of buyer's agent compensation. In the past, sellers typically covered the buyer's agent's fee, but with changing regulations, the responsibility often falls on you, the buyer. I'll break down how these changes affect you and what you need to know before diving into the real estate market. I'll explain the ins and outs of negotiating compensation between buyer's agents and seller's agents. You'll learn how these negotiations impact the terms of your agreement and how you can navigate them to your advantage. Discover why having a buyer's agent on your side is crucial. They'll help you find the right home, navigate neighborhoods, and understand market trends. A skilled buyer's agent acts as your advocate throughout the entire process, handling negotiations, inspections, and paperwork to ensure a smooth closing. We'll debunk common misconceptions about buyer's agent compensation and emphasize the value they bring. While you may be responsible for their c

Welcome to the latest episode of the FIRED UP PODCAST, where I sit down with the incredible Joe McCall, a dear friend and a giant in the realm of real estate investment and innovative marketing strategies. In this episode, we delve into what it takes to stand out in the competitive landscape of real estate, the significance of injecting innovation into your marketing efforts, and how to lead with unwavering value. Joe, with his vast experience in land development and as a coach to many across the nation, shares his journey, challenges, and the pivotal moments that have shaped his successful career. This conversation is more than just an interview; it's a masterclass in thinking outside the box and applying lessons from various industries to supercharge your real estate endeavors. Joe's approach to education through live, practical demonstrations offers a unique perspective on learning and engagement that you won't want to miss. Whether you're looking to sharpen your investment strategies or elevate your marke

Join me, as we delve into the heart of the real estate market in 2024. In this empowering episode, I reveal the transformative power of leveraging a Unique Value Proposition to not just compete, but dominate in an ever-evolving industry. As we navigate through the crowded landscape of real estate professionals, I'll guide you on how to stand tall and distinguished, ensuring that your value is unmistakable and your services unparalleled. This isn't just about making a sale; it's about redefining the standards of excellence in real estate. I'll walk you through the critical steps and strategies that have not only shaped my career but have also propelled countless others toward success. From the art of personal branding to the strategic use of digital marketing, I share actionable insights and practical tips that you can implement right away. With a focus on innovation and value, I'll show you how to craft an offering so compelling that your clients will see no one else but you as their go-to real estate expert.

In today’s Agent Series Episode, I’ll share the game-changing strategy for real estate agents: creating lead magnets. These are valuable resources that entice potential clients to share their contact info with you. Why do you need this? Because it's all about owning your leads and nurturing them outside of social media platforms. Plus, it positions you as an authority in your niche. Here's the deal: Offer high-value content tailored to your audience's needs. Don't just send them to your website; give them something worth sharing their contact info for. Think marketing plans, neighborhood guides, or exclusive insights. These lead magnets can be repurposed for various purposes, from Facebook ads to email campaigns. The key? Address your audience's desires and fears, and provide real value upfront. This builds trust and sets you apart from the competition. So, if you're ready to take your real estate game to the next level, start creating compelling lead magnets today. Thanks for watching, and be sure to subscri

Hey everyone, Krista here. In this new F.I.R.E.D Up Podcast Episode, we are in for a treat with our new guest, Kaila Uli, a remarkable woman who turned her life's challenges into stepping stones for success. Growing up poor and in a tough neighborhood with little to spare, Kaila's childhood dream of better days fueled her entrepreneurial spirit. Despite facing significant hardships, including the loss of her husband to cancer and the collapse of her thriving vintage eyewear business due to a cyber attack, Kaila's resilience never wavered. She's now making waves with her new venture, "puffie slippers", a unique take on slippers that's capturing everyone's attention worldwide. Kaila's story is a powerful reminder that our beginnings do not define us, and setbacks are merely setups for comebacks. Her journey from selling painted rocks as a child to navigating the loss of a loved one and business failures, only to rise again, teaches us the true value of persistence, innovation, and staying true to oneself. 

"Hey there, real estate enthusiasts! Want to know the fastest way to dominate any neighborhood as a real estate agent? Join me as I share a game-changing strategy that helped me sell over 100 homes a year. Back when the market was tough, I was a foreclosure agent with multiple accounts. But when the market improved, I realized I wasn't marketing myself effectively. That's when I developed a strategy to master specific neighborhoods and boost my business. I'll teach you how to create hyper-local video content about neighborhoods, covering everything from schools and HOAs to home styles and prices. By posting these videos on your website and YouTube, you'll improve your search engine optimization and establish yourself as a neighborhood expert. Plus, learn how to research neighborhoods on your MLS and provide valuable information to potential clients. This strategy not only elevates your authority but also attracts higher-quality leads and boosts your sales cycle. Join me in dominating your market with targeted

I'm excited to share my insights gained from over 17 years in the real estate industry, where I've sold an impressive 2,300 homes. Join me as I reflect on my experiences and reveal the pivotal lessons that shaped my success. In my journey, I've learned the hard way about the costly mistakes to avoid. For instance, for the first decade of my career, I overlooked the importance of a Customer Relationship Management (CRM) system. It wasn't until later that I realized how crucial it is for streamlining operations and nurturing client relationships. Trust me; investing in a robust CRM from the start can make all the difference. I've also discovered the power of a well-thought-out business plan. It's not just about going through the motions but about differentiating yourself and showcasing your unique value proposition. By crafting a compelling plan that highlights your marketing strategies and sets you apart from the competition, you can attract more clients and stand out in the market. Speaking of marketing, I've

In this new episode of our Agent Training Series Pt.5, I will discuss the essential strategy for new real estate agents to harness the power of video marketing. This approach centers on creating two videos daily to establish a solid online presence and position oneself as a community market leader. I emphasize focusing on one platform for consistency, overcoming the initial discomfort of video production, and prioritizing progress over perfection. The content should highlight both real estate expertise and community engagement, enhancing lead generation and reinforcing the agent's brand within the community. Daily Video Production: The core of this strategy involves committing to producing two videos every day. This consistency is key to building a robust online presence and keeping the audience engaged with fresh, relevant content. Platform Focus: Agents are encouraged to concentrate their efforts on one primary platform, such as YouTube, Facebook, Instagram, or TikTok. This focused approach helps in masteri

Hey everyone, Krista Mashore here, and I'm thrilled to share with you a game-changing video that's all about leveraging artificial intelligence to skyrocket your real estate business. With over 17 years of experience under my belt and having been in the top 1% of real estate agents nationwide, I've seen firsthand the transformative power of technology in our field. My journey has been filled with incredible milestones, including selling over 2,300 homes and authoring the book "Sell 100 Homes a Year." Today, I want to take you on an exciting journey into the world of AI and its potential to multiply your success in real estate. In this video, we're diving deep into five AI tools that have completely revolutionized the way I work. First up is BeHuman.ai, a tool that's completely stolen my heart. It's all about personalization – imagine sending a video message that greets each recipient by name, making them feel truly special. This isn't just about technology; it's about creating genuine connections, which is cr

Welcome to the future of real estate success in 2024! With over 23 years in the industry and more than 2,300 homes sold, I've discovered a strategy that propelled me to an average of 135 home sales per year: sending 10 personalized video text messages daily. This isn't just another marketing tactic; it's a game-changer for standing out in the competitive real estate market. Through this episode, I'll show you how these personalized video texts can deepen your connections, making you unforgettable to your network, including past clients and potential leads. I'll walk you through the entire process, using nothing more than your smartphone. I emphasize the power of authenticity and personal connection over direct sales pitches. By integrating personal touches and acknowledging your contacts' life events, you'll see how these messages can truly resonate. The impact of this approach is profound.  I'll share stories from clients who've experienced significant business growth, with video texting alone accounting for

Hello Agents! Welcome to our newest installment of FIRED UP Podcast! In this deeply inspiring episode, we explore Rod Khleif's incredible journey from experiencing a profound financial setback to rebuilding an empire and rediscovering his purpose. Rod openly shares the rollercoaster of emotions and challenges he faced after losing $50 million in the 2008 recession, providing a raw, unfiltered look into the realities of facing and overcoming such a significant life event. What sets Rod's story apart is not just his comeback but the transformative approach he adopted towards life and business. He delves into the power of mindset, the critical importance of resilience, and the art of turning adversity into opportunity. Rod provides actionable insights into the strategies that propelled him back to success, emphasizing goal setting, visualization, and the significance of a strong personal vision.  He talks about the pivotal moments that led to a shift in his perspective, highlighting how a change in mindset can l

Hey agents!!! In this new Agent Training Series, let's step into how you can become high-achieving real estate agents by mastering goal setting and visualization techniques. This episode goes beyond the basics, offering a deep dive into how to effectively set goals that propel you towards success and how to leverage the power of visualization to make those goals a tangible reality. Learn the intricate process of breaking down yearly ambitions into actionable daily tasks, making your goals more achievable and less overwhelming.  Discover the scientific basis behind reading your goals aloud, how this simple practice can significantly enhance your chances of success by constantly reminding your brain of your objectives. This episode also tackles the challenges that agents commonly face, providing strategies to overcome obstacles like market fluctuations and personal setbacks. With real-life examples, including my own journey and my annual planning sessions, you'll gain unparalleled insights into the habits and m

In this new episode, we're joined by Stefan Avram, a digital marketing and social media virtuoso with a special fondness for Instagram. Stefan's journey is a testament to the transformative power of adaptability and innovation in the digital age. Starting his entrepreneurial voyage over a decade ago in Romania, Stefan transitioned from traditional brick-and-mortar businesses to mastering the digital landscape amidst the challenges posed by COVID-19. This episode delves deep into Stefan's philosophy of connecting with people as the cornerstone of digital marketing success. He emphasizes the importance of engagement, personal touch, and genuine interactions over mere transactional exchanges on social platforms. Stefan's approach is about building relationships and providing value first, laying a foundation that transcends conventional sales tactics. You will gain invaluable insights into how Stefan navigated the shift to the digital realm, his initial hurdles in making his first dollar online, and the exponenti

Considering a career in real estate or planning to switch to a new brokerage in 2024? I'm here to help you navigate this important decision. In this informative video, I will share vital tips for choosing the right real estate brokerage, ensuring your career takes off in the right direction. Commission Structure: Let's talk about the significance of understanding the commission structure of the brokerage you're considering. Questions like the commission percentage, payment split, and the existence of a cap are crucial. She uses her own experience with EXP, where a $16,000 cap ensures agents know what to expect financially. Additional Fees: Beyond commissions, I advise you to inquire about any additional fees. Some brokerages may have fees for E&O insurance, desk usage, or lead generation. Knowing these costs upfront helps you plan your budget effectively. Leads: Lead generation is a vital aspect of success in real estate. Let's discuss whether the brokerage provides leads, how many, and whether they are e

Let's dive into our next episode of the New Agent Series "Part 2: From Visions to Reality-The Power of a Personal Manifesto". Let's talk about the transformative practice of reading one's personal manifesto, specifically tailored for real estate agents aiming for success. Learn the significance of embodying the identity of a successful individual, explaining how this mindset shift can reprogram the brain to identify and seize opportunities for growth and achievement in the real estate sector. I will introduce to you the concept of becoming a "community market leader," where agents go beyond traditional roles to embed yourselves within your communities, becoming synonymous with real estate expertise and community involvement. I will share to you my personal journey, marked by overcoming substantial challenges, to illustrate the critical role a positive, success-oriented mindset plays in achieving professional milestones. Let's discuss the daily practice of affirming one's goals and aspirations through a manife

In this transformative podcast episode with our guest, George Kamel, famously known from The Dave Ramsey Show, shares his riveting financial journey outlined in his latest book, "Breaking Free from Broke." George's narrative is not just a personal success story; it's a critical examination and rejection of the entrenched American debt culture that ensnares many in a perpetual cycle of financial dependency. Through his insights, George illuminates the often-misunderstood concepts of credit scores and debt, debunking common myths that they are indispensable tools for building wealth. Instead, he advocates for a more prudent, debt-free approach to financial health, emphasizing the importance of financial literacy, disciplined spending, and strategic saving as cornerstones for genuine wealth accumulation. This episode is an invaluable resource for anyone trapped in or teetering on the edge of financial despair, offering a beacon of hope and a practical guide out of the quagmire of debt. George's principles and Kr

Introducing our "New Agent Training Series," where I reveal my exclusive coaching techniques, starting with my daughter, Jaynlin, a freshly licensed real estate agent.

In this new F.I.R.E.D UP Podcast episode, let us step into the world of Troy Kearns, founder of Millionaire Mentorship, Investor and a business coach. This episode is a comprehensive look into Kearns' incredible journey, marked by personal and professional ups and downs, and how these experiences molded him into a real estate millionaire. Kearns opens up about his struggles, including a drinking problem, and how overcoming these obstacles was instrumental in building his resilience and strategic acumen. He shares insights from his initial days in real estate sales to his evolution into a savvy property investor and a sought-after mentor. This detailed exploration covers Kearns' unique strategies for adapting to market changes and his innovative approach to real estate investments. Viewers will gain a thorough understanding of the benefits of real estate, not just as an investment avenue but also as a means of wealth generation and tax optimization. Kearns emphasizes the importance of learning from failures an