The Product Boss Podcast - Marketing School, Social Media, Ecommerce Sales Online Traffic, Women In Business Startup, Side Hu

  • Autor: Vários
  • Narrador: Vários
  • Editora: Podcast
  • Duração: 459:11:14
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Informações:

Sinopse

Feeling lost in the product business world? Need to take your physical product sales and strategy to the next level? Each week, product experts and biz besties, Jacqueline and Minna have workshop-style episodes in a strategy hour about the challenges of being product entrepreneurs - how to grow your platforms (online sales channels and offline), gain ecommerce visibility, streamline your business to scale and effectively tackle product-based struggles - while being a boss mom / female entrepreneur on fire and juggling life and even more roles. They chat about manufacturing, packaging, wholesale, social media, side hustle startup, time management, inventory, productivity hacks, being boss and managing CEO decisions, hiring and growth strategies, product branding, retail and boutique, multiple streams of revenue, passive income opportunities, smart (and heart) goals, insider keyword tips, online platforms (Amazon seller, Etsy, Small Business, Shopify, etc.), e-commerce traffic and much more. Guest interview entrepreneurs share their success stories of how I built this" in the product world - their marketing and business plan, website tools and success habits that stood out. Weve found that small business owners have similar struggles in startup as solopreneurs, creative entrepreneurs and into growth stage as empire builders and advanced sellers. We want to serve as a hub and community for product bosses - for you to build your tribe and meet like-minded entrepreneurs, along with finding actionable episodes that coach, inspire and motivate.

Episódios

  • 84. Bonus: 3 Simple Ways to Boost Your Product Sales

    22/04/2019 Duração: 16min

    Ep: 84: How can you boost your product growth and sales? In this episode, we go over three ideas that are simple and effective to your bottom line. Sign up for the waiting list for The Product Boss Mastermind and you'll get notified of when it opens and if it's a good fit for your business. We'd love to work with you! -- This episode was brought to by our 2:1 Strategy Sessions. Want to work directly with Jacqueline and Minna to push your business to the next level? Get more information here. Get our free download "10 Hacks to Running Your Business Like a Well-Oiled Machine" We'd love to connect with you on Instagram! Follow us @theproductboss Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op

  • 83. [on-air coaching] Clear Messaging on Instagram and Approaching Amazon with Makieda of SGT Hart's BBQ Sauce

    18/04/2019 Duração: 57min

    Ep. 83: In this episode, we're so excited to have an on-air coaching call with Makieda Hart of SGT Hart's BBQ Sauce, where she shares the story of her family's BBQ sauce recipe and having brought her product to market (at time of recording only 9 months ago) in June 2018. In this episode, we venture into product strategy from Amazon to Instagram - the importance of simple engagement and brand messaging, as she moves into sharing her family's BBQ sauce with the world. SGT Hart's BBQ Sauce is a veteran-owned family business with a recipe created by Makieda's husband, Reno Hart (retired Army SGT), who created the recipe in 1998 at a gathering with some military friends and their families after running out of BBQ sauce on a Sunday in Germany. In this episode, we answer: how can Makieda more effectively tell the story of SGT Hart's BBQ Sauce to better engage her customers and grow her business? Connect with Makieda and SGT Hart's BBQ: SGT Hart’s BBQ Sauce on Amazon SGT Hart’s BBQ Sauce on Instagram SGT Hart’s B

  • 82. Business Advice from the Co-Founder of a Multi-Million Dollar Product-Based Biz

    11/04/2019 Duração: 45min

    Ep. 82: We were so completely inspired by from last week's episode and our time with Suzi Weiss-Fischmann, Co-Founder of OPI, that we wanted to share more of our personal thoughts and takeaways from our chat with Suzi and her book "I'm Not Really a Waitress: How One Woman Took Over the Beauty Industry One Color at a Time." In this episode, we pull out key pieces of advice that we don't want you to miss as you're growing your own product-based business and creating the life you want. Links mentioned: Ep. 81: I'm Not Really a Waitress with Suzi Weiss-Fischmann, Co-Founder of OPI Buy Suzi's book on Amazon -- Sign up for the waiting list for The Product Boss Mastermind. Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! Get our free download "10 Hacks to Running Your Business Like a Well-Oiled Machine" -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op

  • 81. I'm Not Really a Waitress with Suzi Weiss-Fischmann, Co-Founder of OPI

    04/04/2019 Duração: 38min

    Ep. 81: This week’s podcast is HUGE! We have an amazing interview with Suzi Weiss-Fischmann, the Co-Founder of OPI, sharing how she took over the beauty industry one color at a time. Suzi just released her book, I'm Not Really a Waitress, and she shares her life’s journey from being a young girl in communist Hungary to redefining a segment of the beauty industry by staying focused on her customer’s needs and her ability to zig zag when opportunities take you off of the expected course. Grab her book here and listen along. Follow Suzi on Instagram Suzi's website **GIVEAWAY: We're giving away a copy of Suzi's book, enter on Instagram: https://www.instagram.com/p/Bvz_c5Sgb2N/ ** -- Sign up for the waiting list for The Product Boss Mastermind. Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! Get our free download "10 Hacks to Running Your Business Like a Well-Oiled Machine" -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op

  • 80. Behind the Scenes of a Successful Kickstarter with Kelsey of Dorai Home

    28/03/2019 Duração: 52min

    Ep. 80: We are thrilled to have one of our beloved Masterminders, Kelsey O'Callaghan, Co-Founder and CEO of Dorai Home, the “World’s Driest Bath Mat”.  Kelsey shares how she launched a female focused product on Kickstarter and raised $69,388 with almost 800 backers!  The tips and tricks she shares in this episode are eye-opening and inspirational.  Kickstarter backers allowed for Dorai Home to produce their first round of production and get over 800 bath mats shipped to their new customers.  But wait! Before you jump online and start to plan out your campaign, make sure you listen to this week’s episode so that you know what makes for a successful campaign and what doesn’t. Connect with Kelsey: Dorai Home Website Dorai Home Instagram "How to launch a female focused product on Kickstarter: the 10-step guide to win over women with your crowdfunding campaign" on the Dorai Home blog   -- This episode was brought to you by the Product Powerhouse Summit we are so excited to be a part of. It's a 3-day virtual event

  • 79. Bonus: A Chat with Abagail and Emylee of Boss Project about Product Powerhouse Summit

    25/03/2019 Duração: 46min

    Ep. 79: This is a bonus episode - a fun conversation we had with Abagail and Emylee of Boss Project about the upcoming Product Powerhouse Summit they've created specifically for product business owners. We are so excited to be a part of it and excited for our Product Bosses to get SO MANY resources at your fingertips. It's a 3-day virtual event with 26 speakers designed to help you build, grow and scale your product business - there will so many experts and product rockstars sharing their amazing journeys and best content. It's coming up in April 2019 and it's free. Sign up today. We'll see you in there!

  • 78. When You Get a Bad Review

    21/03/2019 Duração: 39min

    Ep. 78: What do you do when you get a bad review? How do you *not* take it personally? This episode was recorded within a day of getting our very first bad review on The Product Boss podcast - when it feels the most personal. We talk about how we handle reviews in business and in life and how, as a business owner, its inevitable that you receive bad reviews and how you can handle those reviews with the good reviews. Should it actually impact you and your business - or should it not?  Links mentioned: Wick + Bear Candles Instagram Door Jamm Instagram Product Powerhouse Summit- Get expertise from 26 speakers specifically for product businesses in this awesome virtual summit, including Jacqueline and Minna. It's FREE to sign up now. Light is the New Black by Rebecca Campbell -- Sign up for the waiting list for The Product Boss Mastermind.   We'd love to connect with you on Instagram! Follow us @theproductboss Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you i

  • 77. 10 Hacks to Running Your Product Biz Like a Well-Oiled Machine

    14/03/2019 Duração: 59min

    Ep. 77: Raise your hand if you could use some help running your product business better, stronger, easier and quicker. These are ten hacks we put together to help you run your product-based business like a well-oiled machine. Links mentioned: Download the freebie "10 Hacks to Running Your Product Biz Like a Well-Oiled Machine" that goes with this episode and get automatically added to our email list. Ep. 74: Where to Focus to Move Your Business Forward Ep. 68: Plan Your Product Development Calendar Ep. 63: Planning 2019 Like a Product Boss Product Powerhouse Summit by Boss Project - it's FREE; sign up! Sign up for the waiting list for our Mastermind. Workspacery The Knotted Wood Ashablooms MilkBliss Loom for video -- We'd love to connect with you on Instagram! @theproductboss  Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op

  • 76. All Things Product with Zoë Scharf of Greetabl

    07/03/2019 Duração: 57min

    Ep. 76: We are so excited to have Zoë Scharf of Greetabl on the podcast. They have a really unique business that put them in the position as a wholesale buyer, retail/e-commerce seller and “print on demand” business. It’s a combo of all things product - plus, her product is patented. In this episode, Zoë shares so many nuggets of how they utilize funnels, FB ads, wholesale buying, collaborations, consumer targeting and so much more as a product business of so many facets. Connect with Greetabl: Greetabl website Greetable Instagram -- We'd love to connect with you on Instagram! @theproductboss  Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op

  • 75. [on-air coaching] Growth Opportunities with Vanessa of Taylor Made Polish

    28/02/2019 Duração: 39min

    Business growth. It's a great "problem" to have, what are the opportunities you want to lean in to and move towards? In this episode, we welcome Vanessa Ungvarsky of Taylor Made Polish and Taylor Made Cosmetics for this on-air coaching call. We walk her through some ideas and opportunities that would help to grow her business in a simple, but BIG ways and help her find clarity in her multi-faceted business of custom cosmetics, in-person experiences and retail sales. Taylor Made Polish website Taylor Made Polish Instagram Taylor Made Cosmetics website Links mentioned: Ep. 70: Behind the Wholeside Side of Pura Vida with Jared Mehr Sparkle Hustle Grow -- We'd love to connect with you on Instagram! @theproductboss  Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op

  • 74. Where to Focus to Move Your Business Forward

    21/02/2019 Duração: 41min

    Where should you focus your time to move your business forward? In this episode we go over our Task Quadrant. It helps you differentiate between those high-impact, low effort items versus those low impact, high effort tasks that can distract you and waste your time and money. Download the Task Quadrant here: https://www.theproductboss.com/taskquadrant Spend the day with us Planning Like a Product Boss. Spots are limited. Sign up today at: www.theproductboss.com/planning. -- Connect with us on Instagram: @theproductboss  Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op

  • 73. Adding New Products - Good Idea or Bad Idea For Your Business?

    14/02/2019 Duração: 36min

    This is a really common question we get when we are working with Product Bosses: should I add more product to my business? This question creeps in from every stage from start-up to 5-figure to 6-figure and above. First of all, great question. Second, it is always really tempting for everyone. In this episode, we chat about three key areas that you, as a Product Boss, should consider before adding a product to your existing line. Walk through these three things and check (and verify) if adding a product is indeed right for you and your business. -- Connect with us on Instagram: @theproductboss  Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. -- We know you have BIG goals. But, do you have an action plan? An Action Plan created with the help of actual product experts? That's where we come in. Spend the day with us Planning Like a Product Boss. It's a virtual planning day where we coach you to a Big 30-Day Goal, alongside fellow product business owners. We’ll help you

  • 72. Speaking Your Brand for Your Product with Carol Cox

    07/02/2019 Duração: 39min

    When you get down to the nitty gritty your product and your brand - what is your message? Are you "speaking your brand" when you show up in people’s Instagram feeds or email inbox? How does your product speak to them? In this episode, we are joined with Carol Cox of Speaking Your Brand. She is amazing at breaking down how to construct a brand message and making it connect (and memorable) for your customers, as well as investors and wholesale buyers. Connect with Carol: Carol's Podcast "Speaking Your Brand" Speaking Your Brand Website Carol Cox Instagram Carol Cox Twitter Carol's free download with this episode: https://www.speakingyourbrand.com/productboss -- Links mentioned: MilkBliss Support MilkBliss on Kickstarter Dorai Home Skylar Yoo Tropical Shores Popcorn Co. Books: Traction and Get a Grip -- Connect with us on Instagram: @theproductboss  -- Spend the day with us Planning Like a Product Boss. It's a virtual day where Jacqueline and Minna coach you to a Big 30-Day Goal, alongside fellow product busin

  • 71. Things We Learned from Meeting Amy Porterfield

    31/01/2019 Duração: 45min

    Amy Porterfield was nothing short of brilliant when we met her at Mastermind Live in San Diego. We walked away so inspired by her clarity and her vulnerability. In this episode, we wanted to share with you the 3 things that Amy said she focuses on as the CEO of her business that has helped move it forward. We dig into those and give you tips on how to successfully approach them as a Product Boss. Links mentioned: Connect with Amy Porterfield on her website Mastermind Live by Kickass Masterminds Connect with us on Instagram: @theproductboss  -- Sign up to get on our Mastermind waiting list. -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op

  • 70. Behind the Wholesale Side of Pura Vida Bracelets with Jared Mehr

    24/01/2019 Duração: 59min

    Pura Vida Bracelets. You've probably heard of them because they are HUGE. But, we all start at zero, right? Pura Vida went from zero stores to being in over 2000 stores worldwide. Jared Mehr takes us behind the wholesale side of Pura Vida, but also lets us in on their product development, branding, tradeshows, relationship building, social good and SO MUCH MORE. There are so many gems in this episode, it's one of our favorites. An amazing story about college students that ended up starting a company together and how they're literally changing the world and creating the brand into exactly what they want it to be. It's a must listen. Find Pura Vida Bracelets: Pura Vida Bracelets website Pura Vida Bracelets Store Locator Pura Vida Bracelets Instagram   Links mentioned: Blew Candle Co. Instagram Blew Candle Co. Etsy   Follow us on Instagram: @theproductboss  -- This episode was brought to by our Strategy Sessions. Want to work directly with Jacqueline and Minna on your business? Get more information here. Or sig

  • 69. Happy 1-Year Anniversary to The Product Boss Podcast

    17/01/2019 Duração: 52min

    Happy Anniversary, Product Bosses! In this episode, we celebrate our one-year mark for The Product Boss podcast. We've come so far in just one amazing year. We also invited on three other product entrepreneurs who we've connected with along this amazing journey. Where were they then? And where are they now?  Links mentioned: Subscription Boss series PhotoWeights Leisure Lane instagram Leisure Lane website Pop It When She Pops instagram Pop It When She Pops website With Love Studio instagram With Love Studio website -- The Product Boss Instagram: @theproductboss - Follow us! Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. -- This episode was brought to by our Strategy Sessions. Want to work directly with Jacqueline and Minna on your business? Get more information here. -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op

  • 68. Plan Your Product Development Calendar for 2019

    10/01/2019 Duração: 54min

    New products. They are the siren call for many product entrepreneurs. But, do you know when you should develop your new products for your business? In this episode, Jacqueline and Minna help you break this yearly task to build your business product development calendar together.  Links mentioned: The Product Boss Instagram: @theproductboss - Follow us! With Love Studio Instagram Creating Carmichael Instagram Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. -- This episode was brought to by our Strategy Sessions. Want to work directly with Jacqueline and Minna on your business? Get more information here. -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op

  • 67. You’re Not Alone - Reset Your Mindset with Natalie Eckdahl of BizChix

    03/01/2019 Duração: 57min

    In this special episode, we are joined with Natalie Eckdahl. Natalie is our mentor, friend, encourager, leader - so many things. Natalie Eckdahl is a business strategist and high performance coach that helps women across the globe build, grow, and scale their businesses. She is also the mom of 3 kiddos. And she’s actually worked with both of us directly in each our businesses. She's the founder of the BizChix community and host of the BizChix Podcast. Natalie has just come out with a new book, RESET Your Mindset and it really helps entrepreneurs tackle those mindset struggles that come with building your business. Connect with Natalie: Natalie/BizChix Podcast on Instagram BizChix Website Purchase RESET Your Mindset on Amazon Special access to interviews (including Jacqueline's) and other resources for RESET Your Mindset: Silence Your Inner Mean Girl by Natalie Eckdahl   Links mentioned: BizChix Podcast, Episode #333: Rapidly Scaling a Product Business with Minna Khounlo-Sithep Rising Strong by Brené Brown

  • 66. January Marketing Ideas for Product Businesses

    27/12/2018 Duração: 34min

    How are you delivering your marketing for January content? Need some inspiration? In this episode, Jacqueline and Minna give you some ideas and themes to pull from to build relevant content and to make more sales. Links mentioned: Asha Blooms Ep. 64: What a Product-Based Mastermind is Like -- Follow us on Instagram: @theproductboss -- Join our Mastermind for support, shortcuts and real connection. Go to www.theproductboss.com/mastermind for more information.   Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs.   -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op  

  • 65. Clockwork for Product Bosses with author Mike Michalowicz

    20/12/2018 Duração: 55min

    Mike Michalowicz is the entrepreneur behind three multimillion dollar companies, is a key note speaker, and the author of what we call the entrepreneur's financial bible Profit First, along with Surge, The Pumpkin Plan, The Toilet Paper Entrepreneur, and now his newest book Clockwork! Jacqueline and Minna chat with Mike about his new book Clockwork: Design Your Business to Run Itself and the four D's of running your business like clockwork, along with the QBR (queen B role) and his past experience in the product business world. Connect with Mike: Mike Michalowicz website Mike Michalowicz Instagram The Profit First Podcast Watch the YouTube recording of this video. Note: the YouTube video is explicit and not edited. https://youtu.be/NEF4MHgU7ME Links mentioned: Loom The Goal by Eliyahu M. Goldratt -- Follow us on Instagram: @theproductboss -- Join our Mastermind for support, shortcuts and real connection. Go to www.theproductboss.com/mastermind for more information.   Get into The Product Boss Facebook Group

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