Informações:
Sinopse
"This Is CX" is a discussion about all-things "customer experience", hosted by two guys (Mike Manfredo and Paul Hagen) that want to help people understand what customer experience is and how it can be done in a way that creates real value. We will share personal experiences and best practices, in our hope to make the world a little more customer-centric.
Episódios
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![Episode 2: CX Strategy and the CX North Star]()
Episode 2: CX Strategy and the CX North Star
27/01/2017 Duração: 26minIn our second episode, we discuss this importance of defining a customer experience strategy, what a good strategy includes, the importance of the "CX North Star", and how we help organization's go about successfully defining their strategy. We introduce a new segment, "CX in the News", where we talk about some recent updates in the airlines industry.
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![Episode 1: An Introduction to Design Thinking and CX]()
Episode 1: An Introduction to Design Thinking and CX
20/01/2017 Duração: 15minOn Inauguration Day 2017, our inaugural episode of this podcast focuses on what Design Thinking is and how its used to intentionally design new customer experiences. We also cover some real-world experiences that companies may want to re-think ("Experiences that Suck").
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![Episode 0: An Introduction]()
Episode 0: An Introduction
20/01/2017 Duração: 49sA quick introduction to what our podcast, "This Is CX", is all about.
