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In this episode of The Kelly Roach Show, Kelly is joined by Krystel Borg to discuss the importance of making small shifts in business to achieve big results. Many people get stuck in patterns and struggle to observe their own behaviors and patterns.  By making small changes, or 2 mm shifts, individuals can unlock new possibilities and achieve their goals. Kelly and Krystel also emphasize the power of launching and how it can accelerate the growth of your audience, email list, and sales.  The Scale with Simplicity workshop on December 4th is recommended for entrepreneurs looking to optimize their launch strategies and start 2024 strong.   Also in this episode: Small shifts can lead to big results in business. If you incorporate human interaction into your sales process it will help build trust. Launches can accelerate the sales cycle and lead to faster conversions. Register for the upcoming Scale with Simplicity Workshop: https://hubs.li/Q028-Xrv0   Stay Connected With Kelly Roach:  Instagram | LinkedIn | F

In this episode of The Kelly Roach Show, Kelly talks about the importance of setting high standards and not basing goals on other people's expectations. She shares how her mentor, Dave, encouraged her to dream big and start her own business. Kelly emphasizes the need to set a new standard, shatter ceilings, and disrupt the status quo. She encourages listeners to ask themselves where they need to show up better and use their gifts in a greater capacity. Also in this episode: Set goals based on your own standards, not industry averages or other people's expectations. Don't settle for the status quo; aim to shatter ceilings and disrupt the norm. Show up better for yourself and the people counting on you. Use your gifts in a greater capacity and make a difference in the world   Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube | Kellyroachcoaching.com | Email: kelly@kellyroachcoaching.com   Grab One Of Kelly's Roach's Bestselling Books: Unstoppable: 9 Principles for Unlimited

In this episode of The Kelly Roach Show, Kelly is joined by Darnyelle Jervey Harmon to discuss her book, "Move to Millions." Darnyelle is a business leader, bestselling author, and a person of God. She shares her inspiring story of overcoming barriers and achieving success in the business world. This episode also highlights Darnyelle’s practical strategies for achieving financial and spiritual abundance. The strategy of surrender involves creating a plan, doing your best, and leaving the results up to God.   Also in this episode: Forgiveness, both of oneself and others, is essential for clearing pathways and allowing money to flow. Darnyelle's book, "Move to Millions," provides a comprehensive roadmap and companion workbook to guide entrepreneurs in achieving financial and spiritual abundance. Surrendering control and releasing attachment to outcomes opens up space for God to work miracles in business. Get a copy of Darnyelle's new book HERE! https://movetomillionsbook.com/ Connect with Darnyelle HERE: http

In this episode of The Kelly Roach Show, Kelly discusses the future of online business and the role of artificial intelligence (AI). She shares the potential pros and cons of using AI and her perspective on leveraging human connection and intuition in business. Kelly emphasizes the importance of maintaining the human element in business and the need to protect and expand our consciousness. She also cautions against relying too heavily on AI and highlights the value of slow and steady adaptation. Also in this episode: AI is here to stay, but it should be used in ways that don't compromise human connection and intuition. Businesses that lead with humanity, connection, and love will ultimately succeed in the long term. Slow and steady adaptation can sometimes protect businesses from ruin.   Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube | Kellyroachcoaching.com | Email: kelly@kellyroachcoaching.com   Grab One Of Kelly's Roach's Bestselling Books: Unstoppable: 9 Principles for Unli

In this episode of The Kelly Roach Show, Kelly dives deep into the fallacy of seeking relief in simplicity. She discusses the importance of making adjustments, breaking free from stagnation, and embracing the one thing that can change everything: building a multimillion-dollar referral pipeline.  Don't settle for mediocrity, take action, and watch your business soar to new heights. It's time to unleash your potential and create a lasting legacy. Also in this episode: Building a sustainable business requires facing challenges head-on. Playing small may offer temporary relief, but it won't bring lasting fulfillment. Embrace your challenges and obstacles as opportunities for growth. The importance of simplicity. Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube | Kellyroachcoaching.com | Email: kelly@kellyroachcoaching.com   Grab One Of Kelly's Roach's Bestselling Books: Unstoppable: 9 Principles for Unlimited Success in Business and Life Conviction Marketing Bigger than You: T

In this episode of The Kelly Roach Show, Kelly discusses the importance of planning and preparing for a record-breaking 2024. She emphasizes the need to update strategies to match the changing buying habits of customers and shares success stories from her clients.  Kelly focuses on the concept of the "who for the how" and explains how a healthy weekly sales breakdown can drive growth in a company. She highlights the five core categories of revenue production: new prospects, upsells, renewals, referrals, and reactivations. She emphasizes the significance of renewals and referrals in scaling a business and provides insights on how to incentivize and capitalize on these categories. She concludes by encouraging listeners to implement a system for each category and offers resources for building a referral marketing program.   Also in this episode: The buying cycle has lengthened, and businesses need to update their strategies to match the changing habits of customers. A healthy weekly sales breakdown includes

In this episode of The Kelly Roach Show, Kelly discusses the dangers of obsessing over the wrong things in business and the importance of focusing on high-impact activities. She emphasizes the need for precision and execution in time blocking and highlights the significance of relationships in driving business growth.  Kelly introduces the Advanced Innovation Society, a global network of leaders focused on building real relationships and collaborating to innovate and succeed in business. She encourages listeners to prioritize relationships and take control of their mental game to achieve success. Also in this episode: Obsessing over the wrong things can hinder business growth. Spending at least one hour a day on high-impact activities is crucial for success. Relationships with team members, warm leads, and strategic partners are essential for driving business growth. Speed to execution is vital for achieving desired results. The Advanced Innovation Society offers a platform for building real relatio

In this episode of The Kelly Roach Show, Kelly discusses the importance of targeting affluent buyers and how to sell to them effectively. She emphasizes the power of referral marketing and explains that affluent buyers are more likely to make a purchase based on a trusted recommendation.  Kelly also highlights the benefits of referral marketing, such as higher customer lifetime value and lower churn rate. She introduces the Advanced Innovation Society, a membership program that provides training and resources for building a multimillion-dollar referral marketing system. Kelly encourages entrepreneurs to focus on referral marketing and live launching as their top strategies for growth in 2024. Also in this episode: Affluent buyers are more protective of their time than their money. Affluent buyers make purchasing decisions based on trusted recommendations. Referral marketing is crucial for generating consistent and high-quality leads. The Advanced Innovation Society offers training and resources for bu

In this episode of The Kelly Roach Show, Kelly discusses the importance of building an army of referral partners to sell for your business. Referral-based companies tend to grow 86% more over a two-year period than companies that do not have a strong referral program.  Referrals are more reliable and consistent than other marketing strategies, making them a valuable asset for any business. Kelly shares three ways to build an army of referral partners: employing your own customers as ambassadors, leveraging your customers' networks, and participating in strategic collaboration networks. These strategies can help entrepreneurs work less and earn more by increasing the efficiency of their sales activities. If you want to learn how to grow your business using referral marketing, this episode is for you. Also in this episode: Referrals have a higher close rate than general leads generated from online marketing. Employ your own customers as ambassadors to promote your business and offer incentives for their effort

In this episode of The Kelly Roach Show, Kelly discusses how to transition referral marketing from being sporadic and unpredictable to becoming a consistent and significant income stream. She emphasizes the importance of consistency and frequency in referral marketing and highlights the power of customer results in driving referrals.  Kelly also emphasizes the need for someone to own the referral marketing program and outlines the steps to set up a successful referral marketing system. She stresses the importance of nurturing and tracking referrals, as well as reintroducing the program regularly to keep it at the forefront of customers' minds. Also in this episode: Consistency and frequency are crucial in referral marketing to create a consistent and significant income stream. Obsessing over customer results is key to generating referrals and creating an exceptional customer experience. Assigning ownership of the referral marketing program and setting deliverables is essential for its success. Impleme

In this episode of The Kelly Roach Show, Kelly uncovers five strategies to reduce friction and make your business more referable. With a focus on simplicity and clarity, these strategies are designed not only to boost referrals but increase overall sales by improving how you connect with your audience and partners. There is unbelievable power behind a singular, clear result that your business delivers, and Kelly urges entrepreneurs to communicate this consistently across all platforms. This clarity is what turns casual customers into active referrers. The episode goes deep into the practical steps of crafting a compelling message that your clients and partners can easily share, eliminating confusion and indecision that will tank your referable potential. Also in this episode: Having one-page templates that outline your key results and ideal customer avatar Streamlining your referral process so that it's effortless for busy prospects Incentivizing referrals through a thoughtful and appealing rewards syst

In this episode of The Kelly Roach Show, Kelly shares essential strategies for kickstarting your sales growth as we close out the year and look to 2024. Pulling from over a decade of entrepreneurial experience, Kelly talks about her approach to adopting new technologies and strategies with caution, focusing instead on what has been proven to work time and time again.    If you ask Kelly, “The grass is always greener where you water it," proving the importance of focus and attention in growing your business's financial success. She discusses the concept of opportunity cost and the vital role it plays for CEOs and company presidents in decision-making, pushing for a concentration on timeless, adaptable strategies that ensure efficiency and effectiveness in sales WITHOUT compromising personal well-being or family time. Also in this episode: The significance of focusing on strategies that aren’t only effective but sustainable long-term Two strategies to scale your business into 8 figures: Live Launch and Refe

In this episode of The Kelly Roach Show, Kelly discusses how to find purpose, drive, and passion to keep growing financially when you’re unsure of how to use the money you’re accumulating with your business. She also explores insights on managing money, overcoming fears, and embracing the transformative journey of wealth creation. She suggests that the motivation to grow one's business should be rooted in the desire to make a positive impact rather than the pursuit of material possessions. Kelly emphasizes the importance of readiness in managing finances, especially when wealth accumulates rapidly. She challenges the conventional notion that you must know exactly how you’ll spend money in advance to make it and argues that as you grow and evolve, your desires and priorities change, and therefore, it is more important to focus on being prepared to manage your money effectively. Also in this episode: The importance of impact and positive change as the driving force for growth and success. Evolution in values,

In this episode of The Kelly Roach Show, Kelly discusses the importance of visibility in achieving business and personal growth success. She emphasizes that many business owners need to work on their strategies by not getting caught in perfectionism, which hinders their progress. The power of advertising creates familiarity and builds trust in audiences. In an age of AI-generated content, authenticity, and human connection are becoming even more valuable. Your income is directly tied to your impact, and committing to the right level of visibility is crucial to achieving your dreams. In this episode, Kelly encourages viewers to take control of their visibility, highlighting the potential for significant returns on the investment in branding traffic. Visibility is the linchpin for reaching your goals and aspirations.   Also in this episode: Simplifying business growth through visibility. Leveraging time and money through advertising for business growth.  The importance of visibility and human connection i

Kelly addresses how to stop spending money and the four hidden ways your business may be losing money. Inflation is on the rise, but price increases can be tricky. We explore when and how to adjust pricing or find alternative solutions. Learn how team time can be misused and how conducting a time audit can boost productivity. Discover the untapped potential within your existing leads and customer base and how nurturing relationships can create sustained growth. Small tweaks and innovative thinking can significantly enhance your bottom line. Tune in and start plugging those profit-draining holes today. Also in this episode:  Inflation And Price Increases: Assess whether your customers are getting significant results compared to their investment before considering a price increase. Leveraging Higher-Tier Offerings: Explore opportunities to promote your higher-tier products or services more effectively to maintain profitability without raising prices across the board. Retention And Renewals: Focus on keeping ex

Kelly challenges the conventional wisdom of minimal owner's draw and compensation for tax purposes. She urges entrepreneurs to pay themselves a salary that covers their needs, savings, and desired lifestyle, emphasizing the link between financial security and mental health. Kelly uncovers the pitfalls of underpaying yourself, from jeopardizing your family's well-being during tough times to diminishing your negotiating power when selling your business and how it’s important to accurately represent your company's true profits to potential buyers. Also in this episode:  Mental And Physical Health: Underpaying yourself can lead to financial stress and negatively impact your mental and physical health, which in turn can affect your ability to lead your business effectively. Preparing For Business Challenges: Relying solely on dividends when your business underperforms can lead to financial instability at home. Negotiating Power And Business Valuation: Potential buyers will assess what it would cost to replace you

Kelly explains how aligning with the cultural patterns, beliefs, and ideas of your era can boost your offerings' relevance, resulting in higher conversions. Understanding your market's position on the market maturity model is crucial, as it guides your strategy. Kelly underscores the shift in sales strategies to cater to evolving buyer mentalities, focusing on reactivations, upsells, referrals, and more within your existing customer base.  She encourages you to tap into the Zeitgeist of your market by engaging with your ideal clients and customers to grasp their current mindset. Lastly, she emphasizes the importance of self-leadership during these unprecedented times.  Also in this episode:  Importance Of Zeitgeist: Zeitgeist refers to the spirit or mood of a particular period in history, shaped by the ideas and beliefs of the time. Market Maturity Models: Markets go through stages of maturity, from the excitement of something new to a more mature phase.  Shifting Sales Strategy: In a contracting market, sal

Kelly discusses her best life hacks for a richer, more intentional life.  Discover the power of intentional family priorities, like reserving weekends for quality time and self-care. From how starting Saturdays with massages sets the perfect weekend tone to theme days for work, or daily meditation, Kelly lays out all of her daily life tricks and emphasizes how outsourcing tasks reclaim time in order to focus on what truly matters. Also in this episode:  Prioritize A Relaxing Family Life: Consider the activities and commitments you sign yourself and your children up for, focusing on the quality of life for your family. Set The Weekend Tone: Start your weekends with a special ritual, like back-to-back massages, to signify a shift from work to relaxation.  Unplug From Technology: Don't let your phone or social media dominate your family time.  Embrace Nature: Whenever possible, live and work barefoot, enjoy daily grounding by being in nature, and soak in the benefits of natural sunlight. Prioritize Sleep: Creat

Kelly reveals the essential elements in how to overcome adversity and build a champion's mindset in faith-driven businesses, emphasizing the emotional toll that scaling can take.  Hate, litigation, and betrayal often hinder entrepreneurs on their path to success. She shares insights on handling emotional struggles that can derail business growth. Kelly's stories highlight the need for mental resilience as you navigate the complexities of entrepreneurship in 2023.  Discover how to differentiate constructive feedback from negativity, maintain humility, and seek divine guidance in your journey. Let Kelly inspire you to shatter the glass ceiling and become the visionary leader you're destined to be.  Also in this episode:  Dealing With Hate And Challenges: Playing small does not guarantee avoidance of these struggles. It's Not About You: Hate and negativity directed towards you are often not about you personally. They may reflect the other person's insecurities, jealousy, or misunderstandings. Humility And Confi

Kelly delves into the mental game behind creating champion business leaders and addresses a common issue: creating organizational chaos in your own company. Avoid sharing every idea in real-time, as it overwhelms your team. Don't give real-time feedback on everything, as it hampers performance. Lastly, cultivate autonomy instead of micromanaging to stop being the bottleneck in your business. Unlock your business's potential, message "Kairos," and mark your calendar for our live experience. Also in this episode:  The Mental Game Of Leadership: Success in business isn't just about knowing the tactics; it's also about the thinking, beliefs, mindset, and habits behind leaders that can run exceptional organizations and scale. The Power Of Ideas: Business leaders often generate many ideas, but sharing all of them with the team in real-time can create chaos. Controlling when and how to present new ideas is essential to maintain focus on essential tasks. Feedback Management: Prioritize the 20% of feedback that truly