Paschon Podcast With Brian Pasch

Join me and Jason Wiley, Chief Strategy Officer of PureCars on the strategy behind their recent acquisition of AutoAlert and how this will fulfill their direction of being the dealers unified lifecycle marketing platform.  PureCars CEO Lauren Donalson will be at DMSC to answer dealer questions as well. 

Join me for a conversation with Doug Betts, President of Automotive and Dealer Solutions at JD Power. We explore JD Power's dealer solutions portfolio and discuss how their automotive solutions help dealerships reduce waste, gain actionable insights, and achieve their sales objectives. #podcast #dealershipsolutions #jdpower

Join me and Ted Rubin as we discuss why dealership AI greeters aren't effectively meeting the needs of today's online shoppers, especially when they engage with your chat tool. As the customer journey continues to shift on your dealership's website, that first interaction has become a "digital handshake," and it's a critical moment for building trust. The most successful dealers will find the right balance between AI and real human interaction. Using AI to initiate conversations, then quickly transitioning to real people who can guide customers through the buying journey. Check out our latest podcast to ensure you are offering a strong digital handshake. #podcast #digitalmarketing #dealershipaitools  

Join me and Aaron Baldwin, President of Sales Solutions at Mobility Global, a newly formed public company spun out of S&P Global Mobility. You won't want to miss the innovation and updated customer experience Mobility Global plans to deliver with faster, cleaner, data-driven solutions! #podcast #mobilityglobal #automotivesolutions

Join me and Matt Leone as he shares DriveCentric's as we discuss the results of the 2026 Automotive CRM Survey! DriveCentric is doubling down on innovation, avoiding data fragmentation, and unveiling new product updates at NADA 2026!   #podcast #nada2026 #drivecentric #automotivesolutions

Join me and Megan Horton from Client Command as we break down their latest releases and how their automotive marketing platform delivers powerful solutions for dealers and agencies. Client Command helps accelerate vehicle sales, increase profits, and produce quality leads using data-driven marketing. Don't miss Client Command's exciting releases at NADA 2026!   #podcast #automotivesolutions #dataactivation #nada2026

Join me and David Steinberg, CEO of FourEyes, as we discuss FourEyes Connect, the company's new Customer Data Platform (CDP), which will be unveiled at this years NADA. Built to remove data-access barriers in automotive sales enablement, this tool simplifies integrations. The platform includes granular consent management across channels and a unified view of customer communications. Don't miss all that this tool has to offer as FourEyes unveils its full capabilities at NADA 2026! #podcast #crm #automotivemarketing #nada2026

What happens when the automotive industry's biggest blind spots finally get called out?   In this new episode of In Search Of, Dan Barker and Wikimotive Co-Founder Zach Billings sit down with Brian Pasch - author, researcher, conference founder, and one of automotive retail's most respected voices.Together, they unpack what's actually hurting dealership performance today: bloated websites, missing ASC events, broken measurement, AI hype cycles, and an industry-wide lack of continuing education. This conversation is an unfiltered look at the uncomfortable truths dealers need to face - and the actions leaders can take right now to get ahead.

Join me and Dan Mcallister, CRO from BLiNKAI as we discuss how their platform works to accelerate revenue in Fixed Operations. This platform provides innovative ways to unlock new revenue opportunities by filling gaps in staffing resources. Don't miss BlinkAI at this year's MRC as they showcase how AI is transforming Fixed Operations strategy! #dealershiptools #automotiveaisolutions #podcast

Join me and David Solar, CEO of Liminal, and two of his clients from Morgan Auto Group and Modern Automotive Group as we discuss how their CDP platform is filling gaps needed to execute a powerful data activation strategy.  Liminal is a new sponsor at MRC and is ready to showcase its technology to dealers who want their ROI to be measured in weeks, not months. #podcast #cdpplatform #dealershiptools

Join me and Ted Rubin of ActivEngage as we discuss the power of live human assistance on websites for active shoppers.  Do consumers need more data or do they want to establish a connection?  Do they want to fill out forms or get their answers right away? Why are dealers acting like they control the information which is so readily available online? We discuss it all in an active discussion on Smart Balance: the right amount of human touch powered by AI insights. #automotivemarketing #aiinsights #automotivewebsites #podcast    

Breaking News: Brian Pasch sits down with Ben Chodor, CEO of CallRevu, to unveil a major strategic investment partnership aimed at accelerating global growth, driving product innovation, and expanding AI-powered solutions.  

Join Brian Pasch as he sits down with the CEO of Spyne, Sanjay Varnwal, to discuss how their platform grew from an AI-powered merchandising to a framework of AI agents. Learn how their technology can fill gaps in sales and service processes at your dealership, keeping your team ahead of today’s automotive trends! #aitools #aisoftware #automotivemarketing #podcast

Join Brian, Matt, and Aaron as they discuss a new strategic initiative and deep data integrations to help dealers retain customers, increase engagement, and be more effective in growing market share. Stay up to date with the latest automotive trends to be sure you are making the most of your data and marketing efforts!   #automotivemarketing #dataintegration #customerretention #podcast

Join Brian and Aaron as they discuss the data centric roadmap for automotiveMastermind customers who are seeking to elevate the value of their first-party data! Learn how you can make the most of your data for continued success at your dealership! #autmotivemarketing #dealershipmarketing #firstpartydata #podcast

DriveCentric's new CEO Matt Leone sat down with Brian Pasch to discuss his vision for the communication platform which includes API integrations and data partnerships. Stay up to date with the latest trends in automotive marketing success with leaders in the industry! #apiintegration #dealershipmarketing #automotivemarketing #podcast

Join Brian, Eric, and Tom as they discuss the insights from the new Urban Science and Harris Poll on US auto shoppers and their current concerns and buying interest. Don’t miss the overview and the opportunity to get a copy of the survey data. Hear from the experts on how you can apply this data for a stronger digital marketing strategy! Link to the pole: https://www.urbanscience.com/harris-poll-report/   #evinsights #automotivemarketing #digitalmarketingtrends #evmarketresearch    

Join Brian Pasch and Jonathan Lucenay from Client Command for a discussion on active shopper trends after the April / May surge. Listen to our latest podcast and learn how to level up your sales strategy by using a data strategy that few dealers understand. #automotivemarketing #automotiveshoppertrends #automotivesales

BizzyCar unlocks new revenue sources for dealerships through clever automation and AI. Vice President of BizzyCar, Hunter Swift, and Brian Pasch discuss how their innovative technology has handled outreach, recall marketing, retention strategies, and mobile services for auto dealers. Learn more to update your fixed ops strategies for your dealership   #automotivemarketing #retentionmarketing #fixedops #dealershipmarketing #automotivepodcast #retentionstrategy #automotiveretail

Dealers need to up their game against identity fraud, and 700 Credit now has an affordable solution to reduce risk and send a strong message to scammers that your dealership will not be caught off guard. Listen in and take action today.   #dealershipsuccess #automotivemarketing #automotiveretail #dealershipmarketing #automotivepodcast #automotivesolutions