Cbt Automotive Network

Welcome to this week’s episode of Used Cars Weekly, the original CBT News show dedicated to bringing car dealers best practices and tips for the used car department, in-depth dealer interviews, hands-on dealership strategies, as well as vendor analysis. Today, host Jasen Rice is joined by Lucky Lopez, Youtuber and Owner of Automotive Life. Lopez started his […] The post Pop goes the used car market bubble? Lucky Lopez weighs in. appeared first on CBT Automotive Network.

Many of us experience setbacks and get knocked down from time to time, whether it be rejection in business or a global pandemic. As life and the pandemic continue it’s important to understand that you can get back up and succeed in today’s environment. On today’s show, we’re pleased to welcome back ‘The Master of […] The post Powerful ways to pick yourself up when hardships knock you down appeared first on CBT Automotive Network.

On this edition of Inside Automotive, we’re pleased to welcome back John Ellis, Inventory Strategist for Cox Automotive. As a Strategist for Cox Automotive, John has the ability to see the market from many angles and has used that lens to supply guidance to clients during the last 22 months of the pandemic. Today, he discusses […] The post Market Outlook: What should auto dealers watch out for this Spring? appeared first on CBT Automotive Network.

Google Analytics is critical for auto dealers to measure the effectiveness of their marketing strategies. It can also track where consumers go on your website and what tools they use.  On the latest episode of Auto Marketing Now, host Brian Pasch, founder of PCG Companies and BPE Enterprises, discusses features of the new Google Analytics 4 iteration, and how […] The post What is Google Analytics 4 and why does your car dealership need it? appeared first on CBT Automotive Network.

2021 reaffirmed that the strength of the local car dealer is the winning model. Now, in 2022, it’s time for car dealers to take control of their data, their customer experience, and their customers. On this edition of Inside Automotive, Jim Fitzpatrick sits down with Brian Benstock, Partner GM and Vice President of Paragon Honda and Acura. We’re also […] The post How to take control of your data and generate value for your customers appeared first on CBT Automotive Network.

Welcome to another edition of Inside Automotive with Jim Fitzpatrick who is joined by Sean Gardner, instructor and sales trainer with the Joe Verde Group.  For over 35 years JVG has been a leading training organization for car dealers, managers, and salespeople around the world. Today, Gardner shares his top techniques for closing more deals every […] The post Are you asking customers the right questions at your car dealership? appeared first on CBT Automotive Network.

Over the last few years, the F&I department has undergone significant digital changes and continues to impact customer experience in big ways. Today on Inside Automotive, we’re taking a look at the positive impact digital workflow has had on F&I with Emil Banga, AVP of Product at Dealertrack, part of the Cox Automotive family of brands. As consumer […] The post Is your F&I department keeping up with today’s car buyer? – Emil Banga | Dealertrack appeared first on CBT Automotive Network.

No matter what business you are in, retaining and growing your customer base must be a priority in your business plan and operational culture. On the latest episode of Service Drive, host Don Reed, CEO of DealerPRO Training, discusses the importance of retaining your existing customers. Keeping your customers coming back sounds simple enough, yet many car dealers […] The post Why trust is a must for growing and retaining your customer base appeared first on CBT Automotive Network.

Welcome to this episode of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. Well, the show must go on, and this week Mike Stanton, the CEO of NADA reiterated that the NADA Conference is still on in […] The post CDK Global introduces new marketplace and a self-driving tech firm raises $1.35B appeared first on CBT Automotive Network.

On the heels of an unpredictable, yet robust and profitable year for many, car dealers are starting to incorporate unique strategies to close more deals. Whether you’re a manager or salesperson, our next guest will share skillful ways to build better customer relationships and close more often. On today’s show, we’re pleased to welcome Matt […] The post How to completely crush your sales goals this year – Matt Easton | Easton University appeared first on CBT Automotive Network.