Ey Access - Expert Ecommerce Access

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We sit down with the Stefan Nandzik, VP of Marketing at Signifyd to discuss the trend of increasing fraudulent purchases in eCommerce. We specifically cover kinds of fraud merchants are facing and what options are out there for merchants looking to protect themselves.

We sit down with David Pelton, Strategy and Product Management Leader at Vertex Inc., to discuss the recent supreme court ruling in the South Dakota v. Wayfair case and the effect it will have on online retailers.

Sean Callihan from EYStudios sits down with Jason Burge from Red Rook to explore what our partnership means and how it can benefit clients.

We sit down with Josh Burdick and Kevin Kline from ShipStation and asked them our most commonly heard shipping FAQs.

Mae Morrison of EYStudios and Jason Horek of BigCommerce discuss the power of unique content: how to create it, capture it, and make it work for you.

CEO and Creative Director of EYStudios, Eric Yonge, sits down with Jason Horek from BigCommerce and Scott Szeglowski from Delaware North to discuss the importance of good partner relationships.

EYStudios' CEO and Creative Director, Eric Yonge, talks about the beast that is Amazon with ColderICE's John Lawson.

CEO and Creative Director Eric Yonge talks Social Media and eCommerce with John Lawson of ColderICE.

On our most recent episode of EY Access, Eric Yonge speaks with Mae Morrison about ramping up your apparel business as we head into Fall.Here are a few key takeaways from their discussion:-Keep content fresh-Create a fun, unique, and helpful shopping experience-Leave no question unanswered-Instill customer confidence

Listen to “Professional Women with Cresta Pillsbury"On our most recent episode of EY Access, Eric Yonge speaks with Cresta Pillsbury of Shopper Approved about her thoughts on being a Professional Woman in the tech industry.Here are a few highlights from their discussion:– Trade shows and conferences- Knowing your product- Overall behavior and attitude

Listen to “EY's IRCE 2017 Recap"On our most recent episode of EY Access, Eric Yonge speaks with members of our team about their week out at IRCE and what their key takeaways were.Here are a few highlights from their discussion:- Kicking off the week at the BigCommerce Growth Summit- Keynote speaking session from Sephora on Experiential Retail- Where we see partners going and what we see merchants seeking- Wrapping up the week strong with live site reviews on Friday

Listen to “Video Email Marketing with Springbot”On our most recent episode of EY Access, Eric Yonge speaks with Amber Haack, VP of Customer Success at Springbot about the value of video in email marketing. Here are a few highlights from their discussion:- The value of video content for merchants- How to use video content in email marketing- Video & Email marketing best practices

Listen to “Analytics Goals”On our most recent episode of EY Access, Eric Yonge speaks our in-house Analytics Manager Orvin Moore about the importance of setting goals in your analytics.Here are a few highlights from their discussion:- The connection between business goals and analytics goals- Specific goals merchants can use- Identifying common issues with analytics- Steps to take before setting goals

Listen to “Partner Spotlight On: Shopper Approved"On our most recent episode of EY Access, Eric Yonge speaks with Cresta Pillsbury, COO of Shopper Approved about their review tool.Here are a few highlights from their discussion:- Shopper Approved Service Offering- Trends in Reviews- What Makes Shopper Approved Different- How their tool can help merchants manage their brand

On our most recent episode of EY Access, Eric Yonge, Maegan Morrison and Kate Wicker talk about their trip to Las Vegas for Magento’s annual Imagine Conference.Here are a few highlights from their discussion:•Commercial Partner of the Year•The best and worst Breakout Sessions•Favorite keynote speakers•Upcoming Functionality for Magento 2.2http://www.eystudios.com/category/ey-access/

On our most recent episode of EY Access, Eric Yonge and Orvin Moore discuss setting up Goals, and funnel tracking for your Google Analytics.Here are a few highlights from their discussion:Which goals are key for eCommerceHow can goals help you?Funnel TrackingWhich Funnels should you set up?Learn more at www.eystudios.com/eyaccess

Episode 19: The Importance of AnalyticsOn our most recent episode of EY Access, Eric Yonge and Orvin Moore discuss the importance of correctly setting up Analytics for your store.Here are a few highlights from their discussion:- Setting up Analytics correctly- Creating Multiple Views- Enabling important settings- Correctly linking other Google products- BenchmarkingHear more at: www.eystudios.com/eyaccess

On our most recent episode of EY Access, Eric Yonge, Sean Callihan & Michael Baker reflect on their week on IRCE, and the changes that they're seeing in the eCommerce industry.Here are a few highlights from their discussion:Changes at IRCEWhat stood out "The Box"The buzz on the floorWhat's going on with the platformsThe elusive mid-marketSpecialists vs GeneralistsHear more at www.eystudios.com/eyaccess

On our most recent episode of EY Access, Tara discusses our Runway program with Meagan, our Director of Client Services.Here are a few highlights from their discussion:- What is this Runway thing?- How does Runway benefit store owners?- Tools available within Runway- Upcoming FeaturesLearn more at www.eystudios.com/runway