The Product Boss Podcast - Marketing School, Social Media, Ecommerce Sales Online Traffic, Women In Business Startup, Side Hu

Welcome back Product Bosses! Do you ever feel like the only way to grow your business is to post more, get featured, or go viral? You’re not alone. So many of us have been led to believe that more visibility is the magic key to sales success. But here’s the truth—more eyeballs on your brand won’t fix a leaky sales engine.In this episode, I’m walking you through the core principle we teach inside the Sales Accelerator: before you scale, you need to audit. I share what happens when students like mine land massive visibility—like going viral, appearing on Shark Tank, or being featured by a celebrity —and what actually makes those moments convert into revenue. Spoiler alert: it’s not just about traffic. It's about having the right systems in place to convert that traffic into consistent, profitable sales.So if you’ve ever launched a product, run a promo, or had a viral moment and thought, “Why didn’t this convert like I expected?”—this episode is for you. I’ll walk you through our three-part sales engine check: A