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679. "Should I Simplify My Products and Go All-In on Wholesale?" | Coaching Session

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Sinopse

Welcome back Product Bosses! Do you struggle to find enough time to focus on your company? Michelle Moser, the founder of Sunshine & Saltwater, is ready to take her business to the next level but feels like she just doesn’t have the time between her full-time job and the growing list of products she sells. Her business, a coastal lifestyle brand that began as a t-shirt company has expanded into a scent focused business and in addition to apparel, she now offers gifts, bags, towels, and more.In this coaching session, I help Michelle identify her top performing products to focus on rather than trying to expand her full product line. We also dive into wholesale strategy so she can put her energy into what is driving revenue and working well for her business.This episode is full of tips to help build a business that works for you. Plus I’m gifting you my newest FREEBIE – two scripts to help you navigate your wholesale conversations. So if you’re like Michelle and looking to level up your business, join me in