Going North Podcast

“When you are working on your own, you just have to make sure that you do the behind the scenes things that need to be done to create your own success.” – Lois Creamer Today’s featured bestselling author is a consultant, renowned speaker, and industry expert who works with speakers, consultants, and experts wanting to book more business, make more money, and monetize their message, Lois Cramer. Lois and I had a fun on a bun chat about her new book, “Book More Business: Make MORE Money Speaking”, some strategies for monetizing your speaking career, and more!Key Things You’ll Learn:Why it pays to have a formal launch for your bookSome of the challenges of being a professional speaker and the importance of your intellectual propertyThe game-changing concept of "aftercare" and its value when supporting your client post-engagementThe valuable marketing lesson that Lois learned from Jeffrey Gitomer that she still applies todayWhat Lois does to remain organized and productive as a solopreneurLois’ Site: https://www.