The Product Boss Podcast - Marketing School, Social Media, Ecommerce Sales Online Traffic, Women In Business Startup, Side Hu

Happy Thanksgiving! We recently became investors (for the first time!) after being invited to become part of Lite Pink, a new beverage line run by women, for women. The journey has been way more complicated than we ever imagined, so we wanted to share our story so that you can learn a little bit about what to expect when you invest, and why you should do it! Investing is one of those topics that’s often not discussed out in the open – and that’s especially true when it comes to women. There’s no reason for that. It’s just going to take a little bit of a push to change things. Now that we’ve seen how beneficial investing can be, we want to kick the door down and hold it open for the next woman to come through.Lite Pink is something special. It’s a completely female-run business, and more than that, it’s completely female-funded, too. We’ve found it amazing to be a part of something so impactful. We’ve now joined a club made up of other female investors, and our investor calls give us amazing access to wor