Walking With Jordi

After we wrapped up a video and Photoshoot this past Sunday, Elijah and I had a conversation about hustle, framing your success, being competitive, and creating a brand. I think this episode can bring alot of value to you all and that's why we're uploading it raw!

Just a quick thank you message to you all for sticking with me three months in!

When selling, the customer is looking for how the product is going to enhance their lives, how it's going to make them feel, and how it's going to improve some life utility. The key point in today's podcast is that context matters. If a world class art piece was presented in a run-down store front it'll be perceived way differently than if it were given a grand spectacle at the MET. Perception is king.

Hey everyone, today I reflect on the past year and my transition into doing marketing for small businesses. If it's anything that I believe, it's that you should test it on yourself. Over the course of the year, I spend an obnoxious amount of time consuming content in the form of audiobooks, podcasts, videos, pitches to clients, and listening more keenly to the problems surfaced by the end consumer. All that to say is execute sooner than later. You can always figure out later how to perfect the process but share your thoughts with the world!

The truth of the matter in this world is that everything that we go through is fundamentally a human problem. Social media doesen't change us inasmuch as it shows us who we are. Accountability is what I'm getting it. Change begins with accountability.

My Thoughts on motivational speakers is that they neglect a few of the practicalities in life. They tell a great story but often times they ignore key things like hard work, maximizing your hours in the day, sacrificing short term happiness, all in the name of selling you a book or a course. I believe that anyone of us can be motivational if we dedicate ourselves to our process and be consistent. In my world, true motivation is doing.

Complain about not making any money in your creative business all you want. It comes down to figuring out how much time and energy you're going to commit to delivering your dreams. If you're not good at marketing, get a partner, if you are good, 10x down on it until you can afford to hire someone. In today's open world, complaining is for the weak and I stand by that.

There's moments in all of our lives where we don't feel like creating, socializing, and we need a moment to unplug and breathe. And that's perfectly fine! This episode is about being mindful to your feelings, and acknowledging them so that you don't stress yourself. Stress is the opposite of creativity because it suffocates it with expectations, anxiety and grief. Allow yourself to breathe!

Fashion shows are a place where we can all embody the persona of our aspirations, hopes and dreams through clothing. And Beverly Olivaace's intimate fashion show at the end of NYFW was no exception to this rule. While it may be quite difficult to paint a vivid picture of the show itself, I walk through its essence, the meaning of fashion, how it aims to make you feel good, and Ms. Beverly's launch of her fall 2019 fashion line and a recap of her wonderful summer looks. A big thanks to our friends at Amona Public Relations for setting up this connection for us! I hope that you enjoy the episode!

Emotions are the foundation of being human. And this is why stories are important for us. However, it's equally as important for us all to take ownership of our lives and the things that we do. Understanding who you are is one of the greatest things that any of us can do. And I believe that with everything in me. If you'd like to give feedback or chat shoot me a text at (551) 225-0599. Have a blessed day.

Everyone has difficulties, transgressions, moments of doubt, darkness, and lows that come from within. I believe that in taking the time to reflect and understand what human nature is about we can come to terms with ourselves. Please note that I'm speaking from my experience just like anyone else would therefore it's imperative that you figure out your internal framework. It starts with you. And it's you vs you.

Customers are like plants. The more your pour into then and delight them in their experience with you, the more they give back in the long run. Extracting value by constantly selling, designing products for your selfish needs, and neglecting their needs all together will never be fruitful. And for that reason, I choose to be customer first.

Your intent matters. When you’re giving selflessly, it has great impact on your business and personal development. People have a remarkable way of sniffing out selfish sales driven tactics and for that reason alone, I desire to be in a place where I can be trusted. And I believe that you build trust in business and personal life by being selfless.

Make a decision and execute. If it fails, don't dwell. Think about it, learn from it, then make another decision.

With 2020 right around the corner, I use this episode to recap some of the things that I've done throughout the course of the year.

I had this epiphany today as I continue to dive more into producing meaningful marketing strategies for myself and future potential clients. After taking an hour this morning to speak to a potential client, to understand what their business and personal aspirations were, I was able to product a meaningful marketing strategy that was relevant towards getting more attention to the client's platform. In listening to their needs, I was able to isolate ways within the framework of producing picture, text, and audio that would support that general goal. If you think I should go more in depth into this shoot my an email at Jordi@jfp.nyc and message me on Instagram or Twitter at @itz_jordii

We're all human, I hope! A part of being human is the fact that we're bounded by our thoughts and emotions. They're so powerful so much so that a thought has the power to redirect our entire perspective on a matter. We're all bound to feel a lack of motivation sometimes so the best way to deal with those moments however brief or long they are for you is to let those feelings flow and subside without over judging yourself.

Storytelling has always been apart of our core functioning as humans. We love the story of the underdog, the come up, and success and fame. We have stories codified on the Bible, in historical tales, mythologies that shape our psychi, and tales of our family history. At every corner of our lives, there's a story to uncover. That's why this is so powerful for our businesses. And I believe when the right story is told it can truly impact the number of sales we have as well as the experience we provide for your customers.

As I'm saddling up for the 5th year of this journey, I'm beginning to realize more the necessity of loving your process. That love is what has kept me consistent when there was no money coming in to fend for myself. That love was what kept me going when I'd have people flop on me, criticize my work as shitty, or when I was told that I need to get a "real job". I advocate for believing in yourself. But also please be self aware in understanding how good you are because there's a fine line between being optimistic and delusional. Something I'm figuring out for myself daily. Email me at jordi@jfp.nyc for any episode suggestions, question, or just to say hi.

I’m gonna call this the Popeyes Chicken Sandwich Sandwich rule to emphasize the power of a share. It has the capability to impact every single one of our lives yet many people are selfish thinking about the amount of likes and comments they’re gonna secure with each post. Please please please I beg you to start giving that same attention to you’re friend’s and loved ones. I’m sure they could use a share from you too.