The Product Boss Podcast - Marketing School, Social Media, Ecommerce Sales Online Traffic, Women In Business Startup, Side Hu
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 459:49:54
- Mais informações
Informações:
Sinopse
Feeling lost in the product business world? Need to take your physical product sales and strategy to the next level? Each week, product experts and biz besties, Jacqueline and Minna have workshop-style episodes in a strategy hour about the challenges of being product entrepreneurs - how to grow your platforms (online sales channels and offline), gain ecommerce visibility, streamline your business to scale and effectively tackle product-based struggles - while being a boss mom / female entrepreneur on fire and juggling life and even more roles. They chat about manufacturing, packaging, wholesale, social media, side hustle startup, time management, inventory, productivity hacks, being boss and managing CEO decisions, hiring and growth strategies, product branding, retail and boutique, multiple streams of revenue, passive income opportunities, smart (and heart) goals, insider keyword tips, online platforms (Amazon seller, Etsy, Small Business, Shopify, etc.), e-commerce traffic and much more. Guest interview entrepreneurs share their success stories of how I built this" in the product world - their marketing and business plan, website tools and success habits that stood out. Weve found that small business owners have similar struggles in startup as solopreneurs, creative entrepreneurs and into growth stage as empire builders and advanced sellers. We want to serve as a hub and community for product bosses - for you to build your tribe and meet like-minded entrepreneurs, along with finding actionable episodes that coach, inspire and motivate.
Episódios
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303. You Can Have a Highly Successful Business and a Balanced Life
07/10/2021 Duração: 37minYes, you can have a highly successful business AND a balanced life. Finding that sweet spot between being a high-flying business owner and enjoying a balanced life is something we’re always striving for in The Product Boss Community. Your business should fill your bank account – and your passions – in a sustainable way that works for your lifestyle. In this episode, we show you how we earned more free time outside of the workplace to cherish our leisure time by delegating, hiring in alignment with values, and trusting the team we built. It’s easier said than done, but finding the freedom to invest in the things you love is a beautiful way to celebrate everything you’ve accomplished so far. Tune in to discover how we did it, and how you can too!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Re
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302. Bosses & Breakfast: How to Become a Full-Time Product Boss
04/10/2021 Duração: 23minSetting goals to pay yourself from your business is a crucial step to making your side-hustle a full-time business. During a recent episode of Bosses & Breakfast, our live talk show (every Wednesday at 11 am ET on our Facebook and Instagram pages), we discussed the importance of setting financial goals to aim for before calculating the steps to get there. From taking a closer look at your daily expenses to re-investing to further your path, we share the secrets of how to become a full-time product boss – and earn the salary you deserve! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Watch this entire episode of Bosses & Breakfast on Facebook or Instagram.101+ HOLIDAY CONTENT IDEAS Beyond the Discount is YOUR shortcut to creating a marketing strategy for the 2021 holiday
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301. Create Your Inevitable Success
30/09/2021 Duração: 28minEntrepreneurship comes in many different forms and everyone has their own personal definition. Some things that are entrepreneurial you can’t learn from a textbook, rather it is an innate mindset and it is truly hard work.Learning to be resourceful and resilient throughout your entrepreneurial journey is not a set formula you can use. To truly lean into a business mindset, you need to know how to get out of your own way and be ready to get up and keep going when obstacles arise. We’ve done it (multiple times), and we’ve helped thousands uplevel their mindset to meet – or even exceed – their business goals. Tune in to learn about how our community can help you unleash your inevitable potential! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Check out and shop from hundreds of sm
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300. Bosses & Breakfast: Mindset and Selling
27/09/2021 Duração: 23minToday, we invite you to embrace a new mindset around selling. This episode is a segment taken from our weekly “Bosses and Breakfast” live talk show, which we do every Wednesday at 11am (ET) on our Facebook and Instagram pages. We often get asked, ‘How do I sell without sounding sale-sy’. It’s time to shift your mindset and learn that selling is not a negative or bad thing. You started your product-based business to solve a problem and your customers are waiting for you to connect with them by telling and showing them. Tune in as we walk you through how you can talk about your product, show the value to your customers, and feel good about it. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Check out Bosses & Breakfast every Wednesday at 11 am (ET)101+ HOLIDAY CONTENT IDEAS Beyond
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299. When You Have a Small Email List with Jess Miller of Bella Vida Candles
24/09/2021 Duração: 50minThere is a path to profit for each product entrepreneur. In this episode, we feature a success story from one of our students. We hope this episode inspires you and proves you can build and grow your business the way you want to.Jess Miller was making candles as a hobby up until the pandemic. After investing in Multi-Stream Machine and nurturing her small but loyal following, she made $120,000 and still found the time to take six weeks off. She has created a six-figure B2C business model that syncs with her needs and used her intuition and imagination to create a brand experience that goes beyond just selling candles. Tune in to hear how she maximizes profitability with a small email list and the creative ways she makes long-term connections to her audience. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take
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298. Stages of a Product Business on the Way to $100k
23/09/2021 Duração: 40minLet us guess, you have a fabulous business idea, big dreams to hit six figures… and absolutely no idea of how to get there. Are you looking for a path forward to up level your product based business to reach that validation revenue mark?Tune in as we unpack the three stages to $100k, from ideation and profitability to large-scale growth and big profits. We’ll identify the obstacles holding you back and give you clarity on your personal path to profit so that you can make those six-figure dreams a reality. You’ll realize you’re not alone on this journey and take inspiration from others to find your own way.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:The doors to our signature course Multi-Stream Machine are NOW OPEN!! This is where we teach product-based business owners, like you, how
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297. Growing on Etsy and Beyond with Rachel Dunn of Rachel Dunn Jewelry
22/09/2021 Duração: 01h10minThere is a path to profit for each product entrepreneur. In this episode, we feature a success story from one of our students. We hope this episode inspires you and proves you can build and grow your business the way you want to.When Rachel Dunn struggled to sell her handmade jewelry in 2018 and 2019, she didn’t give up. Instead, she invested in building a support network that could cheerlead her on as she juggled being a mom with a full-time job. Since joining the Multi-Machine Stream group, she found the answers and tools to build her business. Now, she’s hit 1000 orders on Etsy and growing her sales platforms. Her order requests went up 83% this year, and she is aiming to make $52k next year – and this is her side hustle!Tune in to get inspired from Rachel and questions we answer from the community. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when
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296. Scaling a Handmade Business Fast with Annika Benitz Chaloff of HeyMavens!
21/09/2021 Duração: 01h10minThere is a path to profit for each product entrepreneur. In this episode, we feature a success story from one of our students. We hope this episode inspires you and proves you can build and grow your business the way you want to.After getting burnt out from her first business venture, Annika Benitz Chaloff felt like a failure and literally threw her entire inventory in the dumpster. Now, she’s bringing in 40k a month, has been able to employ a team of 13 people, stayed as a handmade business, created a vast social media following, and a gorgeous storefront in Nashville, Tennessee. Tune in to discover how Multi-Stream Machine changed her business outlook and life foreverBrought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Website: heymavens.comInstagram: @heymavensxoThe doors to our signat
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295. Tapping into In-Person Markets with Stacy Kramer from Atelieh
20/09/2021 Duração: 46minThere is a path to profit for each product entrepreneur. In this episode, we feature a success story from one of our students. We hope this episode inspires you and proves you can build and grow your business the way you want to.Stacy Kramer is a maker and started selling handmade crochet plushies last September and hasn’t looked back since. After joining Multi-Stream Machine (our signature course), she was able to hone in and identify her best-sellers, and has perfected her marketing and sales strategy. She now crushes her goals and has made a potential deal to have her product in a Hallmark store.Tune in to find out how she transformed her business with us in just 90 days and made her investment back from purchasing Multi-Stream Machine in only 10 weeks! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pl
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294. The Big Secret: Test and Try
16/09/2021 Duração: 39minExperimentation and failing are an integral part of building and scaling a brand, and we would know because we’ve sampled just about every strategy you can think of.In this episode, we dive into the various ways you can test and try things in your business and share lessons learned from our past experiences. Everyone always asks us: “How do I grow my business, what do I need to do?” And everyone always wants a concrete or linear answer. But, here’s the thing: it takes testing and it takes trying. This episode is all about testing and trying (what we’ve done on our own paths and within this same mantra of entrepreneurship) and how to move forward in your business. How can you test and try in your business? Let’s get started on how you can approach testing and trying in product, platforms and marketing.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where)
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293. Rock Your Holiday Promotions Challenge Day 1: Important Holiday Dates for Every Product-Based Business
13/09/2021 Duração: 21minYou are in for a treat today - you’re tuning into Day 1 of the Rock Your Holiday Promotions Challenge. This is super special access to the audio of our video training of our FREE 5-day challenge that over 10k product bosses go through every year to make their holiday season epic.Today, you can listen to the very first day of the Rock Your Holiday Promotions Challenge and if you love it, we invite you to join this free challenge so you can get access to the slides, worksheets, action steps and community to help you through. Sign up here! By the end of this challenge, you'll know exactly what you will be selling this holiday season, what products you will offer, what dates your promotions will be held and know how to boost your sales even beyond the holiday season. All for free. All in the month of September! Can you imagine how you will feel in just a few short days knowing that you have prepped this early for the holidays? Join us! It starts today September 13th.---Holiday season is just around the corn
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292. You've Made a Product, Now What?
09/09/2021 Duração: 36minWhile walking her dog the other day, Jacqueline spoke to a neighbor who asked her a frequently asked question: “I’ve made a product. Now what?”Trying to wrap your head around the “what now?” steps can keep you stuck, so we thought we’d break down the fundamentals that you need to think about so you have a roadmap from conception and creation, right through to becoming a (thriving) company. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Take the Rock Your Holiday Promotions Challenge where over 10,000 product bosses come together every year to create EPIC holiday sales. See you there! (Sept 13th-17th)What will you learn?Day 1: Mark the most crucial Holiday Dates for every product-based business.Day 2: Create Your Best Offers to take advantage of the holiday hype.Day 3: Amplify the Ho
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291. Bosses & Breakfast: Entrepreneurial Math
06/09/2021 Duração: 31minToday, we're inviting you to tap into a millionaire mindset of growing by way of multiplication over addition. This is the “entrepreneurial math” we’re referring to. This episode is a segment taken from our weekly “Bosses and Breakfast” live sessions, which we do every Wednesday at 11am (ET) on our Facebook and Instagram pages. We reflect on some golden nuggets of wisdom from "Miracle Morning Millionaires" by Hal Elrod and apply them to some of our clients' businesses to show how you can increase exponentially when you take intelligent shortcuts. Plus, we bust the typical product business myths that are holding you back from upleveling your business – and your bottom line. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Check out Bosses & Breakfast every Wednesday at 11 am (
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290. The 80/20 Rule for Product-Based Business
02/09/2021 Duração: 32minThe 80/20 rule lets you divide and conquer your business strategy by streamlining your efforts, so you invest your time, energy, and money where it counts. Tune in to hear how we apply the 80/20 rule to business and help you push your best sellers forward. Focusing on the products that embody your concept will make your company memorable in a saturated market. After this episode – and our Rock Your Holiday Promotions Challenge – you’ll have everything you need to get 100% with 20%! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Take the Rock Your Holiday Promotions Challenge (Sept 13th-17th)Watch the FREE live workshop series where we show you how to:Get more done in less timeScale your product-based businessUnlock your best selling productsBe totally prepared for th
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289. Case Studies of Scaling Product Businesses: For Makers, Manufacturers & Retailers
30/08/2021 Duração: 38minWhen it comes to scaling your product business as a maker, manufacturer, or retailer, it really is a case of “seeing is believing.” As coaches, we’re fortunate to see incredible success stories from our community, so we thought we would present a select few today, so you feel and hear the real world potential. We examine how b.e.happe designs grew her hat knitting company while traveling with her kids on the road, and discuss the intelligent strategies that helped DomeDock elevate their offering and diversify their marketing channels. Lastly, we chat about getting creative with your product and harnessing the power of social media to create beautiful results like Oakland Tea Co. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Join the FREE LIVE workshop series where we show you
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288. Imposter Syndrome and How to Keep Your Blinders On
26/08/2021 Duração: 24minSometimes it’s hard to find the sweet spot between inspiration and distraction. In this episode, we delve into an issue that all business owners face at some point in their growth trajectory: imposter syndrome! When it comes to decision-making, it’s important that you (and only you) are in the driving seat, and you’re asking the right questions to reach your unique goals. Tune in to gain tips on how to shut out the noise hindering your vision or taking you down a rabbit hole that doesn’t make sense for your brand – or your customers. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Join the FREE LIVE workshop series: rockyourholidaypromotions.com/workshop-sign-upConnect:Website: theproductboss.comInstagram: @theproductboss
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287. Debunking the Myths Behind Makers Scaling Their Business
23/08/2021 Duração: 24minWe all want to know that we can make a million dollars, so we're debunking outdated myths around the makers' business model to help you feel inspired to build and scale your company to its full potential. First off, makers do not have to make everything they sell. Outsourcing does not depersonalize your connection to the brand or dilute your product's value. Secondly, makers can be millionaires. It's all about surrounding yourself with the right people and seeing real-life maker-to-rich stories you can relate to. Tune in to hear about just a few of our incredible self-starters who turned their maker business into a well-oiled product machine. Still don't believe us? Join our free Makers Guide to Scaling Workshop to uncover the secrets to uplevel your business and reach your dream goals. Let's MAKE it happen! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impac
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286. How to Keep Your Head on Straight This Holiday Season
19/08/2021 Duração: 27minThis year is flying by, so we thought it would be a great time to check in with ourselves and make sure we’re making the right decisions to reach our end-of-year goals. With the holiday season creeping up on us and consumer spending on the rise, it’s time to set priorities so we can end this year on a high. Listen in to find out how we’re clearing our schedules and getting our to-do list done! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Join the FREE LIVE workshop series: rockyourholidaypromotions.com/workshop-sign-upJoin the Small Business Shopping Directory Connect:Website: theproductboss.comInstagram: @theproductboss
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285. The Product Bosses Guide to Getting Holiday Ready
16/08/2021 Duração: 22minThe back-to-school season is upon us, so get ready to sharpen your pencils, your business strategy, and your bottom line with our FREE live 3-part workshops to get you holiday ready. Tune in to hear how we're conquering the pain points most product-based businesses deal with during this sales quarter and how you can do more than ever without sacrificing time spent with those you love. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Join the FREE LIVE workshop series: rockyourholidaypromotions.com/workshop-sign-upJoin the Small Business Shopping Directory Connect:Website: theproductboss.comInstagram: @theproductboss
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284. Why We Spent 100k on the Small Business Shopping Directory and Shop 1 in 5 Pledge
12/08/2021 Duração: 44minLast year, consumers’ values and shopping habits transformed drastically. As brick-and-mortar establishments were put on pause and the world went online, we reached out to our community, evaluating their needs during these unprecedented times. Our mission was to find a solution that made a real difference to small businesses. The seed for the Small Business Shopping Directory and Shop 1 in 5 Pledge was born – and it took shape fast! Within 48 hours, we had 600 subscribers and excellent press coverage, which gave us the confidence (and the rankings) to invest $100,000, elevating the Small Business Shopping Directory and consumer experience to the highest of standards, boosting member benefits – not to mention their bottom lines – in the process. In this episode, we reflect on our journey, from premise to promotion, and how we brought our most significant professional projects (yet) to life! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business