Projectme

The dream-killing sentence that you have said at least once this week… Most people assume that I never think or say this, but if you were behind the scenes of ProjectME and Casa Coach Tiff this last month, you would have heard me say it, scream it, and cry it during multiple meltdowns. “Who am I to do this?” or it may come out in some variety pack like… “Who do I think I am?” “Why would anyone listen to me?” “Why would someone hire me when they could hire __________ (insert someone with more money, followers, magazine covers, testimonials)?” That critical voice in our heads is nasty, and if you grew up with any form of trauma, abuse, or neglect like I did, that voice can rule your life if it isn’t managed on the daily. Many of you may know that recently I made the biggest investment I’ve ever made into ProjectME with Tiffany Carter (maxed out my black Citibank card for the first time BIG!)…This will be a million dollar year for this second company of mine, and to take your dream to the next level requires doi

We’ve been sold a bag of crap when it comes to “Success.” Spending 40-70 hours a week working and saving for the dream house, the dream car, the dream vacations, the designer bags, and the 5 star dinners, thinking this will bring ultimate freedom and therefor happiness. I fell for it too. I didn’t know there was any other way. Plus when you’re a broke-ass, watching those people sitting in first class sipping on their pre-flight mimosas, looks pretty damn joyful, when you could barely afford a seat in the back. There’s a giant catch to this glamorous “success” that no one tells you about…you will be miserable AF in that dream house, driving that dream car, and even on those dream trips, if you are trading your soul for it all. I lived it for years. I had a couple million in the bank, a luxury car, townhouse, and many 5-star first class trips under my belt when I went to kill my self 6.5 years ago. I was burned out, felt empty, had only rare glimpses of joy, and I didn’t see any other way out. The real deal is,

At any given moment you’re either attracting or repelling what you desire. This happens both consciously and subconsciously all damn daylong. I spent a large portion of my life repelling, and had zero clue that I was the common denominator in why I wasn’t getting the promotion, the love, the awards, the cash, or the things I so deeply desired. It wasn’t until my bank account hit 7 figures by 30th birthday (a goal of mine), and I finally felt like all of this manifestation stuff was working in my favor. Until, I lost almost all of it 3 short months later. This shocking devastation was a blessing; it woke up me out of denial, and humbled me enough to where I was willing to look at my role in all of it. When I told my Spiritual Manifestation Coach Tony, he said calmly, “this is wonderful news….now you’re ready to go deeper.” WTF I was pissed!!! It was like he knew all along that something of this magnitude was coming my way to wake my ass up. I later learned, he was woken up in an even more devastating way, by l

The two biggest mistakes I see when it comes to money and business. After coaching thousands of people who come to be after months or even years of nothing working in their businesses, it’s almost always because of these two obvious yet sneaky mistakes. Focusing all 95% of your time, effort, and attention on figuring out how to build your dream business, instead of focusing on repeat action. It is far safer to our egos and nervous systems, to be studying, brainstorming, and “figuring it all out” than is it to do the damn thing. No you aren’t going to get it perfectly right out of the gate, in fact, you won’t ever get it perfect. Your lack of willingness to do it imperfectly, do it before you are ready, do it and learn along the way, it actually delaying your dreams. I’ve seen people stay in this “stuck” and Overwhelm Spin Cycle (as I call it) for years….all because that is more comfortable than putting your offers out there and risking it being a total flop, people hating it, and having to eat humble pie. 

Having a profitable personal brand isn’t about pretty pictures or a perfect niche. There is a proven marketing strategy at work behind every single successful personal brand you see online, from influencers, to motivational gurus, to top medical specialists, and podcasters like my self. My point is, it didn’t just happen; it wasn’t just luck, or one viral moment. Here’s the interesting thing: I could customize a business strategy for 100 different personal brands, (something I’m well known for doing) and teach them all of my tricks of the trade….but only a handful of that hundred will end up with millionaire status. What sets those personal brands apart from the rest? The founder, the “person” behind the brand, shows up regardless for as long as it takes, with unwavering dedication and passion for what they do, and who they serve. The founder is humble and aware they can’t build it alone. So they happily hire graphic artists, editors, coaches, an assistant, long before they have all of the funds to comfortab

Saying “Goodbye” is never easy, at least not to anything we once cared about. Like you, I’ve said “goodbye” to many people, places, things, jobs, habits, beliefs, behaviors, and that once perfectly ripe avocado that turned rotten in 2 hours (why does this happen?!!!). Doing the damn thing is far easier than all of the anguish, stress, over-thinking, guilt, pressure, and shame we put ourselves through trying to decide if it’s the right thing to do, and if so, what is the right time and how do we do it? SO EXHAUSTING! Be straight with me, have you ever really regretting saying “goodbye” to anything that was sucking the life out of you? Of course not, we only regret that didn’t do it sooner. Some of you are in that exhausting “what should I do” spot right now, and today you are going to get clear on what you need to do. Listen to this powerful story on today’s podcast about a successful network marketer, Jill Herman, who was forced to say goodbye to her highly profitable team she built while working full time as

“I know this is exactly the way it’s suppose to be for the moment.” This sentence has gotten me out of dozens of meltdowns. It’s not the words that make this affirmation work, it’s the fact they represent a full surrendering of the current circumstances. So right now your life feels like one GIANT sh!t show? Many days you hold it together, some days are even good, and the rest are reserved for your major meltdowns. How do I know? This is how real life is for people who’ve been through some real heavy stuff; people who want more out of life; people who are highly empathic and feel the world’s pain; people like you who are emotionally present and actually give AF. The gift and the burden of actually giving AF…we care so much about so many things, and this is why it becomes all too much sometimes. Haven’t you noticed that people who don’t care about much are rarely upset or can’t sleep? Don’t know about you, but February and March has been intense for me. Many days have either started or ended in total Tiff-styl

This is fastest way to kill your dreams…many of you are doing it right now! You saw this today at just the right time because Universe is giving you a giant wake up call sis. I need to let you in on a little secret, none of really know what we are doing all the time, even those of us who have achieved high levels of success. We certainly didn’t know WTF we were doing when we got started, and it was terrifying…there were a ton of mistakes, mishaps, and disappointments….but we kept showing up REGARDLESS of how we were feeling. Self-doubt is what has most of you stuck today. Stuck in a job that is no longer fulfilling you, or never did. Stuck in your business, and can’t seem to gain any consistent momentum. Stuck with ideas and dreams for your business, and not able to get yourself into any consistent action. Sound familiar? It’s not that I don’t have many moments of self-doubt and “WTF am I even doing?” days, I’m equally as human and crazy-brained as you fools. The difference is, I don’t allow my self to lean i

Making money is really just a game, it a matter of learning how to play it well. I didn’t always see money this way, which is why I had to work so damn hard to make any. Within 3 months of seeing my bank account hit $1,000,000 I lost almost all of it. After I stopped feeling angry and sorry for my self, I was determined to never allow that to happen again, and to make it all back many times over. The deal I made with the Universe is once I made it back, I would teach other women how to make big money….and take the mystery out of it all. Here’s the tea…I know dozens of multi-millionaires, we all have a few things in common when it comes to cash: Millionaires see making money as a game, and we spend our time getting better and better at playing. Millionaires know the exact value of their time, and we are incredibly intentional with everything we do (even when it looks like we aren’t) Millionaires do whatever it takes to gain time. We leverage it, we replicate it, and we streamline it. As time = money. Milliona

If you try to help everyone you will end up helping no one. The most common mistake I see business owners making online is they aren’t 100% laser focused on speaking to one specific person, so their content is all over the place and so are their offerings. This mistake comes from a beautiful place. You don’t want to leave anyone out. You want to help the most people possible. So to really niche down on your ideal client feels counter-intuitive. You don’t want to just market to women because you can help male clients too, or you don’t want to women who want to lose their muffin-top as you can help them with their gut health too! Here’s the issue…. we are getting bombarded with information from all directions all day long. In fact, we consume on average 100,000 words per day. So if you want to  get that scroll-stopping attention, you MUST be addressing someone’s specific perceived issues and the emotions around them, or it simply won’t connect. Otherwise it will cost you a ton of time, energy, money and stress

What is blocking your success? It’s a simple yet complicated answer. Everyone self-sabotages. I don’t care how much personal development work you’ve done, 8000 hours of therapy, or you’ve been blessed by a shaman…if you are human, you have self-sabotaging behaviors and habits. I coach both new entrepreneurs making $0-10K a month in their business, and highly established entrepreneurs looking to scale into the millions…. regardless of their background, race, sex, trauma, education or environment…I always uncover a subconscious self-sabotaging behavior they had ZERO awareness they were doing on repeat. We all have those limiting habits that we hate about ourselves, like procrastination (my big one), getting overwhelmed and then checking out and doing nothing all day, or loading your to-do list for the weekend and never accomplishing any of it. If those aren’t managed, they will obviously sabotage your success. The ones that are REALLY blocking you from maximum abundance, are the behaviors that you are unaware o

The bad news, it’s already March…The Good news…we are in the longest stretch of being Mercury Retrograde-free in all of 2021. So you have until April 27th to get your sh!t together sis! Seriously, this is the perfect time for you determine the next steps in your business, or to make a major change in your life. If you no longer feel alive and aligned by what you do, there is no better time than now to make a move…..not to research more, brainstorm more, learn more, but to take real action. Doing something new is scary AF, there is risk involved, the whole “what if it doesn’t work?” “What if I waste my time, energy, and money?” “What if it fails and I have to go back to working for someone else?” Do a Pro and Cons list right now, draw a line down the center of a piece of paper, and answer these questions: What am I risking for going ALL IN on my dreams? What do I have to gain by going ALL IN on my dreams? What will it cost me if this doesn’t work out? What will it cost me if I never do this in my life? Next

It’s not the money you are after; it’s the freedom you believe it will bring you. The dream is to make BIG money with as little effort as possible, doing something you love, that brings great meaning to your life and others….right??? You believe it’s possible because you read posts about how this this former housewife is now making millions on selling her special muffins; a burned out corporate employee now has a 7-figure business selling courses in her sleep; or a broke school teacher is now a mega fitness influencer who gets paid to post. That boost of inspiration quickly turns into sinking discouragement and frustration, because you don’t know HOW TO GET THERE, and the end goal seems so far away. This was the giant hole I saw in the business coaching and consulting space, no one was sharing the step-by-step detailed “HOW,” just a bunch of inspiration….that’s nice and all, but it won’t get you the results you desire. The secret to the super rich, people with actual millions in the bank, are having many mult

 If you tend to overthink then I guarantee you’re over-complicating success. Tell me if this sounds familiar: You have something big you want to go after, whether it’s starting your business, growing it, or switching careers… You get all excited and do tons of research, maybe even buy a course, sign up for a free training, buy your domain name….you’re on a high and are certain that you “doing this thing!” Then all of your research and studying starts making your brain hurt, it all feels like a lot, now you are more confused than ever on the next right steps, and feel so overwhelmed that you “just need a break,” and completely check out. Mmmmmmmhmmmmmm… I know you so well, because that used to be a pattern of mine. After all Virgo’s are famous for overcomplicating EVERTHING. The best way to stop the “Spin Cycle” (as I call it) is to regroup and simplify. First of all, you have a buried belief that in order to be successful it’s going to be  “a lot of work,” “really hard,” “complicated,” “not fun,” etc…. Becaus

A lie you’ve been saying for years that is keeping you stuck… We all create stories based on things we believe to be fact, then we say it on repeat, and with all of the energy we’re putting towards these “stories” we create circumstances to support our beliefs. And round and round they go for years, until something or someone wakes us the FU*K UP. My go-to stories for most of my life were, “I’m exhausted,” and “ I’m so busy, I don’t have any extra time to do anything, and there are so many things I want to do.” Therefor, I was always busy and exhausted, with no extra time. Hence, one of several key reasons why it took me TEN YEARS to start ProjectME with Tiffany Carter, since having the idea and dream. Until one day, my spiritual coach Tony said to me in the hot tub at Gold’s Gym (yes a bizarre place for coaching session, but it was all by design on his part), “What if, my dear Tiffany, you being exhausted and too busy all the time are just stories and not the actual truth?” At first, I wanted to get defensiv

Multi-passionate problems got your head spinning? You’re multi-passionate brain is also what is keeping you stuck. You want to coach people on manifestation, while healing their gut, creating courses, have a book, a podcast, and even live events….you don’t know which one to focus on first, how to incorporate them all, do you have one Instagram or three?!!! Off your head starts spinning into NEVER NEVER Land. I call it NEVER NEVER Land, because your brand and your dreams will NEVER take flight from this scattered space. If your branding and offers aren’t as smooth and two puzzle pieces fitting perfectly and obviously together, you will end up confusing your customers and they won’t buy, let alone deeply engage with your content. Not every passion of yours is meant to be a part of your business; some are better left as non-income generating hobbies. Here’s is my simple brain de-cluttering exercise to help prioritize your passions: You have 3 piles (just like you would when efficiently cleaning out your closet)

What it really looks like behind the scenes of a major launch. Most entrepreneurs only want to show you their failures long after they have created continued success; it’s far less vulnerable and humbling this way. You hear their stories of being broke, no one signing up for their programs, and having only 3 views on their videos…and now everything they touch turns to gold, and they have 6-figure months and million dollars launches. I’ve been guilty of this too…when my podcast had under 5k downloads total, you didn’t hear me talking about it, as I was horrified and filled with self-doubt and shame. I kept going, but I also didn’t share my experience in real time. Now that each episode of my show gets between 10-15k downloads…its must less vulnerable for me to share about the early days. And it still serves you, but not at the point where I know most of you need that validation and encouragement the most. My latest launch, the first official class of my new Selling with Soul 5-week live group coaching program,

Still the scariest thing to me even after doing it 1000 times… How we all operate in life and business is based on what motivates us at core, and I don’t mean your “why,” I’m referring to your “what.” WHAT are you trying to protect? WHAT are you trying to avoid? WHAT are you trying to preserve? For me, as an enneagram 6, trauma survivor, and PTSD warrior, everything I do is rooted in maintaining safety and security. For you, it may be to avoid drama and conflict, being vulnerable, having people not respect you, or you’re energy being drained. The scariest thing for me to deal with is CHANGE, especially when it involves my financial security…some people thrive on it. For me, it’s a giant red alert that my safety and security could be threatened. Because of all of the personal development work + thousands of hours of therapy, I am able to get my self to do the damn thing anyway…but a peek inside my brain would unveil the total sh*t show. We all know when it’s time to make a major change..my guess is you have on

Are you tired of working so dang hard to get that coin? The more financially successful I got, the more I wanted, and the only way I knew how to get it was to WORK HARDER AND LONGER. Yes, that did work to a certain point, until it all came crashing down. Here’s the thing, our time and energy is an unreliable and limited resource. When we depend on it solely to make money, it will eventually cap out. Most of you, who want to be rich, aren’t just after that cash, you want the freedom that money will provide. There is so way to reach and maintain that level of financial freedom without having multiple passive income sources. There are some money blocks that are preventing you from thinking outside the box, to make money by doing less instead of more. I know, because I had them all…and literally after about seven years of pushing, forcing, grinding, and hustling for my success…my body and brain gave out. I was couch-bound for 6 months, and had to release 90% of my clients as I had nothing left to give…couldn’t ev

 The number one thing that is slowing destroying your energy and joy… Before I even get into that…who are my fellow over-givers in here?! YOU are the go-to person in your family with seemingly everything. YOU are known as the one who gets things done. YOU can always be counted on to show up and help. YOU have people say to you, “I don’t know how you do it all.” YOU are constantly exhausted, yet you keep on keepin’ on. I’m going to tell you something that I wish was told me to on repeat. When you’re always busy pleasing others, you suffer. I think being such a “giver,” meant I was great friend, a good person, and just the right thing to do. The part I missed is putting everyone else’s needs above my own, would leave me having none of mine met. Let me share with you how I stopped my disease of people pleasing in this new podcast episode. I brought my client and Expert Life Coach Krista Kokot, to help you dissect the disease of over-giving, and how to stop it. You can connect with Krista on: Instagram at: @iamkr