Projectme

The biggest bitch I’ve ever met…true story. “You have no idea what you’re doing, you’re a total fraud!” “Who do you think you are that people will pay you that much?!” “If you really cared about people, you would help them for free!” Seriously if someone said this to you or your best friend while walking down the street, what you would say back? Listen, I’ve met my share of haters, but there is no bigger bitch than the nasty bully inside my own brain. Anytime I’m manifesting a new level of wealth and freedom, this bitch gets EXTRA LOUD. Years ago, I used to allow her to beat me down, and then I transitioned into fighting her back, which was exhausting. Now, I do something entirely different. She’s not going anywhere, so I let her say her crap…then acknowledge her feelings, “I understand that you are scared.” Next, I gently and lovingly let her know that we are going to experiment with doing something new and unfamiliar….if it doesn’t work out we can adjust. You know what happens when we argue back with someon

 Explosive diarrhea, 7 meltdowns, and a GIANT weeklong hangover… Talking about your BIG dreams is essential, but it’s also the fun and easy part. Taking BIG action that’s required to achieve your BIG dreams is where the BIG payoff occurs, but there’s a BIG ‘ole catch.  If you want what you say you desire so badly, then you will be willing to take the terrifying and wildly risky actions that are required…. otherwise you’re all talk sis.  My biggest motivator to diving in on hosting my first in person event under this brand was YOU!! I can’t sit here with any integrity and preach how you’ve gotta show up for yourself, take the risks, and stop toe-dippin’ on your dreams, if I’m not willing to show up and do the thing that scared me the most.  It didn’t matter how many of you told me how badly you wanted me to host a live event over the last four years…my ego convinced me that being a speaker and guest expert at other people’s live events was enough. LIES LIES LIES!!! This of course felt safer to me as there was

This thought process is why you aren’t making the big bucks… You most likely wont like what I’m about to share, and your ego will try to argue with me, but I’m here to tell you the truth, not to enable you. In my first five years of business, I felt like I was doing ALL THE THINGS, yet getting little in return for working my butt off. Everyone else seemed to have success more easily and quickly than me; I would beg the Universe to show me what I was doing wrong. At a certain point I started to think that maybe I wasn’t meant to be an entrepreneur, and that I wasn’t smart enough. After I would wipe away the tears and drink a few glasses of wine, my stubborn ass would say, “well I just need to work harder, and do more.” My truth felt like I was really doing everything in my power, but feelings are not facts. The things I was “missing” were in the actions I was resisting. I was playing cheap with my dreams, yet expecting and wanting abundant results.  (the Universe doesn’t vibe this by the way) Every week, I wen

In 18 months, I only landed two paying clients. Here I was an internationally award-winning sales and marketing expert, and I couldn’t get any new clients for my first business. Every week I would be on my shower floor crying, begging the Universe for answers, and in total fear that I would have to go back to my corporate career.  It wasn’t for a lack of effort, I pitched at least 50 companies, flew all over the US, sent emails, asked for referrals, worked LinkedIn, and NOTHING seemed to be working.  My inner bully was like, “see I knew you couldn’t do this entrepreneur thing….you can sell stuff for big corporations but not for yourself.” My pride (ego) wouldn’t allow me to open up and share this with anyone, I was filled with so much shame, and I didn’t want anyone to know.  One day after sleeping for 12 straight hours from pure exhaustion, I got a clear AF divine download…”Stop trying so hard Tiffany, it’s not a good look on you.” I spent the next full week in a state of full surrender, and was determined t

Here’s the truth and psychology behind your procrastinating… > You have to get X done and it’s “super important > You promise yourself it will be at the top of your to-do list tomorrow. > Tomorrow comes and you are so overwhelmed about doing this thing that you start convincing yourself that you will “do it after______” before you know it, it’s the end of the day, and you have zero energy for it.  > Then the guilt sets in that you didn’t follow through, and it gets met with the anxiety that it has to get done, so you EXTRA promise yourself that “no excuses, I will get it done tomorrow!” > Once you finally do the damn thing in your last-minute crazy panic, you realize it didn’t take you as long as you thought or as much energy, and you could have done it sooner.  Sound familiar???? Procrastination is a self-soothing behavior. Most procrastinators I’ve coached are over-thinkers and tend to have a good deal of anxiety and/or depression…in an innocent effort to give yourself some pressure relief, your let yoursel

You are mind-fu*king yourself out of making major cash.  The tricky thing here is 90% of what is blocking you from having the success, money, freedom, and options you desire are happening sub-consciously. When you sit there with your head in your palms saying, “what in the hell am I doing wrong? What am I missing here?” You will never get a clear answer.  Our minds are so complex, weaved with childhood trauma, limiting beliefs, generational stories, influence from decades of societal programming, and even government conditioning….For you to unfu*k your own mind all by yourself IS IMPOSSIBLE.  Let yourself off the hook sis, you aren’t meant to unscramble this complex brain of yours on your own, as it’s designed to protect you and keep you comfortable.  For those of you who are like me and grew up in a toxic household or maybe you had a volatile marriage…being uncomfortable is actually what feels familiar and comfortable to you.  Walking on eggshells in a relationship is such a familiar feeling to me that I can

You end up attracting more of what you are settling for. Let that sink in for a moment. Key way to know you are settling for less than you deserve is to take an inventory of your thoughts, words, and actions around the people, things, and experiences you claim you would love to have. You want to have genuine, supportive, loving people in your life who prioritize working on themselves, etc… yet you haven’t been willing to let go of the energy vampires in your life. You want to be making at least 15K/month consistently so you can quit your uninspiring job, yet you are resistant to hiring someone to show you exactly how to do the damn thing.  You want to create passive income steams like I have, where you can work from anywhere in world, travel when you want, and have powerful generational wealth without burning out, yet you haven’t been willing to make next level BIG SCARY investments into your business. This is sending mix signals to God and the Universe. “Well she says she really wants it, but her actions don

You’re focused on the gravy and not the turkey.  This is one of the most costly mistakes I see from business owners, network marketers, and service-based professionals on repeat. What I’m about to share with you isn’t to make you feel stupid or ashamed, quite frankly you are being marketed to all day long on the interwebs selling you the quick, fast, and easy gravy…it appeals to our fantasy brain of having what we desire right now with as little work as possible.  You can have gallons of the best gravy in the world, but if you have nothing to put it on, WTF are you going to do with it? So here’s how this analogy plays out with your business and bank account: You buy courses and programs to teach you how to get 10K followers in 30 days using some special formula.  You spend hours “researching” and creating Reels and TikToks, because that is what these online influencers keep telling you to do to make big money. You change your prices, you create more offers, you even buy Facebook ads, and nothing feels like i

It felt like a gut punch when she said this to me… “I don’t know anyone who makes any real money from podcasting.” For context, this is someone who is friends with the celebrities in my neighborhood, and successful online coaches who have podcasts. So my brain started going, “Well if they couldn’t make money off it, who in the hell do I think I am that I can?!” As someone who survived 10 years of extreme sexual abuse and being pimped out, made it through a serious health crisis, and went from having no self-worth at all to waking up every day in grounded confidence….I not only beat the odds, I crush that shiz. Thankfully all of that hardship gave me the tenacity and strength to not let other people’s disbelief derail me.  No matter what, you are going to have self-doubt, self-judgment, and insecurities come up when going after your dreams…it’s part of the package. What will make you successful is doing that damn things regardless. Now my podcast generates between 10-15K A WEEK, and was making 6k a month six m

You’re sub-consciously abandoning yourself with money. I bet no one has told you that before. I’m not sharing this with you so you can shame yourself about it, quite frankly, it is something most all of us do in some fashion.  You may do it by undercharging for your expertise, time, and energy.  You may do it by over-giving to the point of feeling unappreciated and exhausted. You may do it by having crazy high prices, and are pushing people away. You may do it by barely sharing your offers, and keeping a low profile.  You may be doing it by constantly wanting more and not honoring what you currently have. If you find yourself thinking, “Who am I to be charging this much money?” (or some form of this question) What you are really saying is that you don’t believe that you are worth it. I see so many of you showing up loud and proud for your free offers and content, but when it comes to sharing how people can pay you for your help, the energy runs at an extra low current. This is extra common with my clients who

This is what is really blocking you from bringing in next level money. No it isn’t your audience size, your awkwardness, or that you are in a highly saturated industry. If you take away anything from this post, I want you to remember this: You can’t out-strategize or outwork your deep money and worth wounds. I know because I spent five years in building my first business staying stuck at between the 150-250K mark. Now, some of you are thinking right now, “oh that must be nice, I wish I was even making that much.” (Yes, I know your brain very well.) It’s all relative…if you saw what I was doing to even maintain that income, you would need a long nap and a 2-month vacation. I was the definition of hustling, grinding, over-delivering, pushing, and I felt so resentful and even jealous of other entrepreneurs who made it look so easy…..I couldn’t figure out why it was so damn hard for me. Inside my head I would repeat, “What am I missing here?” “What am I doing wrong?” Begging for a sign from the Universe…and still

According to a recent study 60% of adults regret not pursuing their dreams. (Source: zety, 2020) That means 6 out of 10 of you reading this will end up either quitting on your dreams, or never try in the first place! This is exactly why I entered the business coaching world four years ago, because I know what’s it feels like to put off pursuing a dream, spending your time just trying to get through each day instead of living it, going to bed exhausted and dreading the next day. If you know you want something different than what you are currently experiencing, yet you are not doing everything in your power to change it…you’ve got yourself in a defeated low vibrational rut, and only you can make the decision that it’s time to dig out of it.  I have a feeling you need to heard this today: Your dreams aren’t stupid, silly or crazy…they are in your heart for a bigger reason; otherwise the desire and ideas wouldn’t exist in the first place.  You don’t need to know everything to start, you simply have to be willing

The millionaire success secret no one ever talks about.  If you witnessed the average day here at ProjectME headquarters, you would be surprised at what this 7-figure business looks like behind the scenes.  Me unshowered…wearing a bathrobe, using the counter as a desk, dreading most of the things on my to do list, having a crap ton of Zoom meetings, wishing I could clone my self, all while my Business Manager hounds me for tax stuff and investor documents. Sexy huh?! But all of this is by choice. I don’t have to do any of this work…But if I want the BIG cash, the luxury lifestyle I love, the freedom and the options that success buys…then I’ve got to be willing to show up just as hard and grateful for all of the mundane and long days, as I do the extra fun and glamorous days.  You have to get honest with yourself and ask the question, “do I want this dream life badly enough to do all of the things, especially on the days where I don’t feel like it?” Millionaires have the 7 and 8 figures in their multiple bank

I started feeling like a FRAUD. 6 months after I started this brand and podcast (only 3.5 years ago), I wanted to quit…it felt like all I was doing was pouring my heart, soul, energy and time into creating, and NO ONE was listening, watching, or engaging.  Here I already owned a multiple 7-figure business, was a highly sought after speaker and sales trainer, plus a professionally trained broadcaster…and no one seemed interested in a damn thing I had to say under my business coaching brand. WTF?!!!! I would get 4 people on my Instagram lives, and 2 were 90 Day Fiancé’s. My podcast only had a total of 5,000 downloads and a handful of reviews that I felt like I had to beg people to write. On a good day I would wake up to two new DMs, one would be someone trying to get me to buy followers, and the other would be from someone I knew.  Here I was teaching people about starting and scaling a business, and I was failing at it. “What A Fuc*ing Fraud you are Tiffany!!!!”  If you know me, the core principal I live by

The most dangerous word you keep using!!! I still catch my self at least once a week (and that’s on a good week) saying this word out loud or in my thoughts…. but, I had to train my self to even notice it, catch it, and reverse it. The DANGER word is “when.” I know, not what you thought I was going to say. It’s the most cunning, sneaky, and manipulative of words that our egos and inner bully’s use to get us to slam on the breaks of going after something new and different. “When my kids get settled into a groove for the school year I will…” “When I figure out my niche, then I will start posting regularly.” “When I start making more money, I can hire a business coach to help me.” “On Friday when I have more time, I will get focused and…..” “When Tiffany does her next in person Mastermind I will for sure attend.” (which BTW I have no idea if I will be doing another one ever!) Any of these sounds familiar??? In the moment, these thoughts sound legit and even reasonable, which is why I say this is one of the sneak

“Where do I even start?” 14 years ago, I said this same exact thing to a longtime client of mine in the pharmaceutical industry, right after he suggested I stop making millions for the company I was working for, and start making that money for my self. His reply…”by taking one action at a time.” I didn’t even know which actions to take first, given I’d never started a business before…. so I began by making a list of what I would need in order to get clients to pay me for my skill set. We often overcomplicate EVERYTHING when we are uncomfortable and scared. This paralyzes many people to the point where they keep putting off starting their dream business, and sit in Stuckland USA… sometimes forever. You may be in that spot right now, and hating it.  The fear of building something of your own is so unfamiliar; it is actually more comfortable for you to stay feeling unfulfilled and dissatisfied with your life.  Until you’ve had enough and are really sick of your current circumstances and financial status, you lik

 If you’re looking for the short cut, you will end up at a dead end. We’ve all done it many times, bought the product that helped hundreds of people lose weight, the $49 course that said it would tell you all of the secrets to growing a massive Instagram following, and then say to ourselves, “ugh that was such a waste of money.” The reason marketers come at you with the short cuts and the easy way to accomplish your goals is by nature, humans are lazy, and we want fast, cheap, and easy. You can’t create great wealth by taking cheap actions. Sadly all of these shortcuts you are trying to take are actually delaying you from making the money you want. I’m writing this to you today, to shock you back to reality. Anyone who’s alluding to or making claims that they build a highly profitable business with little effort, only working when they generally felt like it, IS NOT TELLING YOU THE FULL STORY. Of course the fantasy land part of our brains wants to buy into this illusion that you can simply post when you feel

How many times have you said this over a glass of wine… “I wish I could ______” “Someday I want to ____” Then years pass by and that someday never manifests…even worse, that someday can turn into one of the biggest regrets of your life. It took me ten years to start ProjectME with Tiffany Carter, time I will never get back. I wasted years of my precious life feeling unfulfilled, overworked, and uninspired…I knew my dream was, but didn’t make any real plans to bring it to life. Nothing you desire is going to magically manifest without you putting in consistent and deliberate effort. Most of us get stuck not on what we want, but on how to get it.  “Where do I even begin?”  You begin by declaring that you are 100% committed to you goal starting today.  You begin by committing to do what it takes to bring that goal to life.  You begin by committing to not quit on your vision no matter what, even when the shiz gets real hard (cuz it will).  Imagine your dream is to move to Italy, but you have a 6 year old, a Virgo

You can’t make millions with a broke mindset. If only someone has drilled this into my head earlier in life. So now one of my jobs is to drill it into yours, so you can have financial success much easier and faster than I did. Sadly, 9 out of 10 of you reading this, will go “yeh yeh yeh I know mindset work is important, I’ll focus on that after I bring in some cash.”  I said the same thing. This is why I say doing mindset work is like stretching at the gym, you know it’s important but don’t realize how vital it is until you pay a major price for not doing it. Going from making 17k a year to being a multi-millionaire is wild, and the path here was messy AF. You see I had to lose almost everything more than once to finally prioritize uncovering my poverty money beliefs, and cement in an abundance mindset. NOT EASY, NOT FUN, AND OFTEN TEDIOUS WORK. You will be “sold” a bag of crap online that you can reframe your thinking in 5 days, or shift all of your beliefs by taking this one course…while it’s often a great

“You’re always working Tiffany!!” Every single acquaintance, friend, and lover I’ve ever met has said some of form of this to me, except the one person who I modeled my workaholism after. We pick up beliefs and behaviors about money and success without even realizing it. I would get angry as hell when people would complain about how much I worked, “if they only knew….” “They don’t get it, they don’t have the same goals as me” “Then you can pay my bills!!” Never did I once come to the realization that maybe I was working my self into an unhealthy state, because if I had, then I would have to face what I was using work to avoid….my deeply buried pain. Some people use drugs numb and avoid pain, some shopping, some food, for me I used work and exercise. For the record, any form of addiction will eventually kill you, some faster than others. I literally almost worked my self to death. I learned from my mom, who was a female marketing pioneer in the consumer packaged goods world, with clients like Coca Cola and Kra