Aaron Katsman

This week on our "Aliyah Stories" series we welcome to the show Zia Jaffe-Rose. Zia and her husband Michael are the proud owners of the landmark bookstore Sefer ve Sefel in Jerusalem, but their path to getting there had many forks along the way. Unlike many of our previous guests, Zia clocked in many hours (YEARS in fact) at the Israeli phone company Bezeq as well as several years after working in the English-speaking yeshiva world. Now as the owner of a second-hand bookstore in the middle of Jerusalem, the Roses are living the Aliyah dream! Enjoy the show. ------------------------------------------------------------------------ ABOUT OUR GUEST: Zia Jaffe-Rose came to Israel from the US on a three-month ticket 33 years ago and has been in the holy land ever since. She began her professional life in Israel working at Bezeq for 16 years and then shifted to working in the English-speaking world at Midreshet Rachel v'Chaya for the following 8 years. In 2015, Zia and her husband Michael made the decision to bu