Business Rap

Business owners in the skilled trades have a lot on their plates. You have heard many times on this show, business owners in heating and cooling, electrical, plumbing and welding (to name a few), say finding talent, and marketing their services are two major challenges, shared by many in the trades. We have assembled a panel of top experts together to help you understand how to overcome those challenges, and teach you how to successfully market your skilled trades business. Hear insights from Brian Town, CEO of Michigan Creative, Elyse Kopietz, Director of Communications, Marketing and Events at the Michigan Manufacturers Association, and Peggy Doty, Owner of Doty Mechanical.