Deliberate Freelancer
#127: Embrace LinkedIn to Improve Your Business, with Atlas Katari
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:43:01
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Sinopse
Atlas Katari is the owner of Katari Creative, a B2B organic content marketing agency focused primarily on LinkedIn marketing with some SEO and content creation. Atlas is a self-described “LinkedIn nerd” and walks us through the latest LinkedIn offerings and how to best use LinkedIn for our businesses. They say that LinkedIn has an incredible organic reach you can use to promote your content. So many people have only posted their profile on LinkedIn (ages ago) and haven’t looked at it much since. LinkedIn has changed a lot in recent years and offers a lot of new services. LinkedIn is focusing heavily on creators these days so it’s a great way to show and practice your writing chops, talking about what you know and what you love. In 2021, LinkedIn rolled out several new services that are a part of its free tier. LinkedIn introduced newsletters for users to create and now has “creator mode,” which allows you to highlight on your profile that you are a creator, choose topics to display in your profile as