The Innovation Show

When postwar American business was a vast sea of gray flannel suits and tasteful ties, a few unorthodox individuals were not so quietly shifting the paradigm toward the breezier, Google-ier workplace of today. These change agents include a raft of idealistic social scientists as well as nonacademics. In this episode of the multi-part series, we highlight labor organizer Saul Alinsky, who pioneered the use of shareholder activism to open Kodak’s doors to more African Americans. Alinsky was the embodiment of the activist principle that behaving badly is sometimes necessary because, in the words of the civil-rights anthem, “The nice ways always fail.” If ever a neighborly company existed, that was Eastman Kodak. to those outside the company, particularly the black people of Rochester, the company was an object of seething resentment. It was the largest employer in Rochester, and it had never let them into the family. In 1964 twenty thousand black residents lived in Rochester, crowded into a few neighborhoo