Content Inc With Joe Pulizzi

256: Do this One Thing to Prepare for Next Year

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Sinopse

Creating a content mission statement for every one of your original content channels is not just a nice thing to do for 2021...it may just be the most important strategic activity possible for your content creation and distribution. ------- Get Joe's new book, Corona Marketing: What Marketing Professionals Need to Do Now to Survive the Crisis, absolutely free. Want to stay in touch with Joe? First, subscribe to this podcast. Second, subscribe to Joe's every-other-week Random Newsletter.