Does College Matter?

Believe it: 10 text over the summer can increase college enrollment by 10%. A joint effort between digital creative agency Huge, non-profit Civic Nation & the White House’s Office of Public Engagement, UP NEXT is a texting program designed to provide students with guidance on college. Today, you’ll hear from a professor whose research on texting inspired the Up Next program as well as a student who used Up Next during her senior year.