Business Of Story

One thing we can all agree on is that the digital world is a dynamic place to tell our stories.  Never in the history of advertising and marketing have brand storytellers like you had more ways to share your messages.  But these days it seems nearly impossible to cut through the clutter, and that's why there's a gathering every year in San Diego with the top social media experts to help you figure this out. It's Social Media Marketing World and it just took place. During my time in San Diego, I had the privilege of getting not one, not two, but three interviews with wonderful story brand creators.  In the corridors of the Social Media Marketing World conference venue, we taped this show. Joining us are Ian Cleary of RazorSocial, Peg Fitzpatrick, author of The Art of Social Media, and Brian Fanzo of iSocialFanz and cohost of the SmackTalk podcast. These three individuals are pioneers of the world of social media marketing and have boundless insights into how you can best optimize your business’ posts, tweets,