Business Of Story

This week, we’re doing something different from the past 179 episodes. It's my turn to be on the hot seat and my guest, Wanita Z-Fourie, will be the one asking the questions. In this show, we discuss how to use storytelling to grow your following. Wanita is an African Kiwi and a social media professional who founded The Online Business Academy and an annual Social Media Conference New Zealand, where I'm honored to be a speaker. She tours the world to speak and teach different businesses and organizations about social media marketing. Her travels became a great medium for her to experience the world first hand, which enabled her to learn different ways to tell a story with authenticity and integrity. Both qualities are essential in ensuring the success of storytelling in social media.  On this show, Wanita will share how authentic storytelling is essential in growing your online following. She’ll teach you how you can be genuine in your communication and still get your points across. You'll also learn how to