Simon Scholes

When I sit down with my clients I am often asked at some point in our initial planning meeting....what are memes. Then when they find out about them they struggle to understand the point of them and how they can improve their business and brand online. The thing is we've all consumed memes, we've all enjoyed them but why can't you and and your brand be the voice of authority in your area of expertise rather than someone else. If you're a mindset coach why the hell are you sharing Tony Robbins quotes, if your audience wanted that they'd follow him.....they want your content instead.