Leigh Martinuzzi

The Alchemist Entrepreneur In this episode, we discuss what it is that holds many of us back from reaching a steady flow of ideal clients including Dov’s 6 steps to help get us there. We also talk about the eavesdrop effect and how to come up with a marketing and sales plan that will actually work. Great conversation and well worth a listen. Guest bio. Dov Gordon helps consultants, coaches and entrepreneurs develop a consistent flow of their ideal clients. He is known as the “The Alchemist Entrepreneur.” Why? Alchemy usually refers to turning lead into gold. Mythical or not, the idea is you must work on the underlying structure of the metal in order to turn something common into something priceless. Dov avoids using flashy tricks and tactics, and instead works on the core concepts of your marketing message and systematic implementation, the idea of alchemy spoke to him – and his clients agree, the results are truly gold.