Unforgettable: Marketing | Niche | Personal Brand |sales | Communication | Business | Visibility

Have you ever spent hours writing an email invite, sign up page, or salespage and then released your baby into the world… and gotten crickets? It can feel so FRUSTRATING and discouraging. About a month ago, a copywriting client hired me to write the invite emails and social posts speakers would be sending out to invite their people to her summit. As I was crafting them, I noticed there are certain things I do to move people to action. It’s about: Them feeling seen. What I’m saying feeling relevant to  them. Them resonating with what I’m saying. Them feeling like what I’m talking about is important and urgent. …And so they sign up or click to the next step. I’ve been talking a lot to you about the inner aspects that hold us back from using our voices and sharing our messages. (More on that Friday.) But I wanted to start sharing straight up message clarity guidance again too because… Being a messenger is one part owning who you are + ALSO one part standing in a clear message. In episode 128 of Unforgettable,