Unforgettable: Marketing | Niche | Personal Brand |sales | Communication | Business | Visibility

Lee is one of my beloved Messenger Masterminders who just joined our fall round, but before that, I had a chance to hotseat her during my last Message Clarity Challenge. She uses art & creativity to support her clients, and she wants to put that in her messaging because talking about it often sparks people’s interest – it speaks to them and draws them in. Especially the artistic types! But Lee is a podcast listener and has heard me talk over and over about the Tool to Problem Pivot.  She knows by heart my advice to talk about the results or problem she solves rather than the “how” or methodology. So her question was: “Should I keep my methodology out of my message?” “And if so, how do I find and connect with those people who would be like ‘oh yes I need that!’” [ LIBSYN 50 x 550 ] Lee & I talk about: Where to talk about your tools and process and where NOT to The critical piece for her to speak to when she talks about her work and to put at the forefront (and why my advice for her is different than