Unforgettable: Marketing | Niche | Personal Brand |sales | Communication | Business | Visibility

154 Why You Should Absolutely Contradict What You Said in the Past

Informações:

Sinopse

If you’ve ever pivoted or evolved your messaging, you’ve likely wondered… Should I avoid contradicting what I said before? I’ve got a sea of content about my old topic – how do I transition to my new focus in a way that doesn’t confuse anyone or discredit me? A podcast listener asked in my Hotseat applications last month: “My business has been in a state of ‘transition’ for a year, but the truth is that I’ve just been hiding. I don’t want to talk about what I’m known for anymore. How do I say what I want to say without having to do a big public announcement taking back most things I ever said as a recovery coach? I just want to move forward, but I feel stuck.” Listen to this week’s episode for my answer. I talk about: Why knowing your Messenger identity is the key (because even when your messaging evolves, you’re still a Messenger) What to talk about during a pivot in your messaging The reason losing some of your people in a transition is a good thing Deeper support from me: What’s your Messenger Arche