Camera Ready With Val Brown

Marketers who use video are growing company revenue 49% faster year-over-year than those who don’t, according to research from Aberdeen Group.​ We all need data in our businesses to accurately forecast where we are headed. Tracking the results from our marketing efforts goes straight to the bottom line. If you know taking certain actions will yield higher results, why wouldn’t you invest your time and money there? I recently came across this compelling report from Vidyard about using video as part of your marketing strategy and it is so good, I had to share it.