Drunken Money

Maud & Stirling Welch, Owners of Hell or High Water, join us to discuss the process of opening a 1920s speakeasy in Downtown Louisville. Some questions answered in this episode: What gave them the idea to open a speakeasy? Did you have any prior experience operating a bar? What was the process of planning and opening the bar? What attracted Maud & Stirling to the Hell or High Water space? What happened to the space that forced the planning process to take 3 years? How did you decide on the name Hell or High Water? What have been the biggest failures and successes so far? Where did you draw inspiration for the space and for the drinks? How does the experience at Hell or High Water differ from other bars? Why did Maud move back to Louisville from New York City? What are the ways the speakeasy is marketed? What does your day to day look like at the bar? Last call: What advice would you give to somebody wanting to open a bar? Be aware of the time commitment and that everything in the space could be da