Dream Big

Abby Sugar is the Founder and CEO of Play Out Apparel. She launched Play Out's first styles in 2014, as the first and only gender-equal underwear brand to show at Lingerie Fashion Week, and graduated from The Founder Institute Silicon Valley Winter 2020 cohort. As an outgoing, unapologetically queer startup founder, she strives to be a leading voice in and for the LGBTQ+ community. Abby’s entrepreneurial spirit and unique personal style give her an outsider’s advantage in the world of fashion. After her original cofounder left Play Out and she took some time to re-envision the brand, her dear friend E Leifer joined as CDO in 2017. Enjoy this episode and hit up Abby if you got value out of this discussion. And remember, you can always: f*#king figure it out. Go get it! Attached Things/Links Mentioned: Abby's Journey Play Out Apparel Entrepreneurship Figuring it Out Product Market Fit Fashion Team Culture Communication [Book] The Phantom Tool Booth Abby’s Instagram Abby’s LinkedIn Play Out Apparel Website #Dr