Jenn Morgan
Positioning: The Foundation of Every Great Brand
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
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Sinopse
In today's episode of Radically Distinct Radio, Jenn clarifies why throughout all of history the foundation of a great brand is its positioning strategy. Jenn and Dr. Pat also talk about why most feedback on your brand is hogwash, how to develop an effective positioning strategy and how to maximize the impact of your efforts.