Blind Entrepreneurship With Johnathan Grzybowski

Luis and I met a few years ago. He was a hungry entrepreneur who wanted to make a name for himself. Penji, being a growing startup needed help in the beginning when it came to sales. At first I blew Luis off. I doubted him. But regardless of the times I said no, he still found a way to deliver value to me, answer my random questions, and be a resource for help. Now, Luis is a main resource and consultant for Penji. Some of the takeaways from this conversation is the foundation that you need to set in order to get advertising right. If you’re in the world of SAAS or sell things online, you need to invest in advertising. Simple as that. I think what Luis said was gold. Start with that. Retargeting at times can be inexpensive but are incredibly important to growth. Another takeaway was how Luis sold us on his services. He practices what he preaches. Deliver value upon value. Educate. Inspire. Then go for the sell when the timing is right. Links mentioned in interview: Website: https://www.facebook.com/groups/255