Deliberate Freelancer

Today’s guest is Amelia Roberts. Amelia is a digital native who officially became a practitioner of online marketing 12 years ago as a virtual assistant. Now, Amelia helps under-recognized professionals—freelancers, consultants, solopreneurs—stand out, articulate their unique value and get “first dates” in business. She calls these “visibility opportunities” and she helps manage “visibility projects” for clients, such as getting them guest spots on podcasts and speaking gigs for virtual summits/conferences. Amelia’s own marketing has changed slightly during the pandemic. She can’t build relationships in person right now, which is how she used to get a lot of clients. But she has reached out to her network and received work through referrals. For people to work with you, they need to see you. Amelia paraphrases LinkedIn Co-founder Reid Hoffman: All opportunities are firmly attached to humans. When you are looking for an opportunity, you are really looking for a human. Visibility opportunities mean getting in t