Four Minutes With On The Dot

Do you ever use a product without realizing you have no clue how it’s made? Take the stuff we read, for instance, like a book. Someone writes it and a publisher puts it on paper and then it’s probably put in a box and shipped somewhere, right? But there’s so much more to it. There are plenty of details in between that are just as essential as the writing itself. Editors weed out the gobbledygook. Designers give the story a visual point of view. Marketers and public-relations experts get the word out to readers and retailers that the book actually exists. Nearly every type of business involves such intricacies and hard work that we often simply don’t consider. Today, I tip my hat to all those ladies working behind the scenes to create and bring to market some of my favorite things. The post Marika Flatt: How to Become a Media Maven appeared first on On The Dot Woman.