Monster Mice With Mandy Marksteiner

John Forde is a copywriter who has made millions for his clients in the financial, health and travel industries and trains copywriters for companies like Agora. He is the co-author (with Michael Masterson) of Great Leads; The Six Easiest Ways to Start any Sales Message. I this interview John reveals some of his writing and research best practices and shares one of the most important secrets to writing sales copy that works. Check out his newsletter, The Copywriter's Roundtable at http://copywritersroundtable.com/.