Marketer Of The Day With Robert Plank / Robert Plank Show: Archive Feed 1

205: Branding: Strategically Focus Your Pricing, Content, Client Acquisition, Company Culture, Business Model, Customer Experience, and Identity with Natasha Davis

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Sinopse

Natasha Davis from Impact Branding Consulting says that many business owners confuse marketing (psychological minutiae that let people know your business is present, i.e. t-shirts) with actual branding (pricing, content, client acquisition, culture, business model, expertise you have, identity). Don't do so many things that you can't differentiate yourself in a unique way! Branding is […]