Disrupting Japan

29: Turning a Toy into a Data Platform – Akinori Takahagi

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Sinopse

The Internet of Things is becoming so commonplace that it is almost almost invisible. About a year ago, Moff launched an extremely clever IoT toy called the Moff-band that allows kids to add sound effects to their every-day play. They toy had been successful, but for Moff to take the next step they need to create a platform around the toy.