Ecommerce Masterplan: Interviews And Advice To Help Build Your Online Retail Business Faster

Ed Hamilton is the Head of Growth at Seep, a certified B Corp selling eco house cleaning tools. Founded in 2020 they are now on target for £10million in sales this year, via their Shopify store, Amazon and wholesale.  In this episode, Ed shares how Seep is turning a surge of awareness into sustainable, long-term growth. We explore the strategies behind scaling acquisition, improving retention, diversifying beyond Meta, and building a growth engine designed for lasting success—not just short-term wins.  Hit PLAY to hear: How Seep turned a Dragons’ Den spike into a £10M growth engine