Building Utah

This is Derek Miller, Speaking on Business. In 1986, SymbolArts was founded with a single goal: to create meaningful, high-quality custom products that recognize achievements and celebrate stories of accomplishment. Nearly 40 years later, that same passion continues to drive them every day. CEO, Greg Sanders, joins us with more. Greg Sanders: When you think of Utah’s business community, you think of innovation, craftsmanship and pride in what we make. That’s SymbolArts. We design and manufacture custom products — badges, challenge coins, medals, pins, awards, medallions and patches — crafted to represent departments, brands and events in a personal, meaningful way. Nothing is off the shelf. You’ll find our work at Harley-Davidson dealerships, Scouting America stores, Corporate America and police and fire departments nationwide. More than 80 percent of Utah’s public safety officers wear insignia made by SymbolArts, a source of pride for us. With the American Sesquicentennial coming in 2026, we’re honored t