Deviate With Rolf Potts

“There is this arrogant assumption that the things we don’t know or understand must be bad, because if they were good, we would already know about them or understand them.” –Derek Sandhaus In this episode of Deviate, Rolf and Derek discuss the culture and traditions of baijiu liquor in China (4:00); Derek’s introduction to China and baijiu, and how Sichuan, more than any other province, is known for making baijiu (15:00); the history of baijiu, its significance to Chinese culture, and the rules that surround its consumption at meals (22:00); how alcohol influenced Chinese culture and agriculture over the years, and how foreigners have interacted with baijiu (31:00); the challenge in introducing baijiu to the American market, how it has as many variations as different as vodka and tequila, and how to find and enjoy baijiu in the United States (36:30). Derek Sandhaus (@dsandhaus) is a writer, traveler, and author of several books on Chinese history and culture, including Baijiu: The Essential Guide to Chinese S