Rabbit, Rabbit
E132 Why Authenticity Isn't Enough Anymore, And Why Connection Matters More Than Ever
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:32:13
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Sinopse
Why Authenticity Isn't Enough Anymore, And Why Connection Matters More Than Ever "Authenticity" has become the buzzword of modern branding, but somewhere along the way, it lost its meaning. In this episode of "Rabbit, Rabbit," Kristine and Danielle unpack why "being authentic" has started to feel more like a performance than a practice, and what real connection actually looks like. From vulnerability theatre and oversharing-for-clout to the quiet power of consistency, they explore how brands (and humans) can show up online without faking the "realness." Danielle shares what she's learned from her own @HappiestInHeels community, where spontaneous, unfiltered moments in store dressing rooms connect far deeper than any curated "behind-the-scenes" ever could. Together, they reveal why clarity is the new currency of trust. You'll hear: How "authenticity" became performance art The difference between vulnerability and manipulation Why clarity, consistency, and specificity are stronger than any emotional re