Construction Genius

79 - How to Discover and Leverage Your Company's Unique Personality

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Sinopse

Each person has a unique personality. Companies are made up of people, and each company has a unique personality, or way of behaving.  This week marks Part 2 of our four-part series explaining the Triangle One Page Planning Process. In this episode, we'll focus on how to discover and leverage your company's unique personality. I will cover: The definition of personality, The distinction between personality and values, How to discover and clarify your company's unique personality, How to use your personality as a competitive advantage, and How it works with purpose to provide a solid foundation for your company. Start leveraging your company's unique personality to your advantage and stand out from the rest of the competition by listening to today's podcast episode. What's Discussed in This Episode: The four fundamental personality types [00:09]  Values defined [04:39] Personality is a reflection of the company [05:34] What is personality and how does it differ from values? [03:56] Personality and purpos