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How to Use Google Analytics for Your Small Business Website

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Sinopse

So you've got a website.  Good!  (And if you don't, start making calls to get one - NOW)  Maybe your webmaster even told you about Google Analytics, but they're going to send you monthly reports so you don't have to worry your pretty little head about all that wild and crazy data.  Or you've got it and have been tinkering but too often have the same phrase running through your head: So what? Well, Charley and Mike are ready to get your primed to delve deeper into Google Analytics with our beginner's guide podcast! You'll learn about separating the different data pieces in Analytics, including demographics and incoming traffic.  Plus, you'll find out just how to apply the wealth of information you are about to unlock to improve your website starting today.