On Point With Alex Pierson

Shaw Takeover Sparks Price War: Rogers Slashes Fastest Cellphone Plan Prices

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Sinopse

Canadians are already overpaying for wireless service. Host, Alex Pierson speaks with David Soberman, Professor of Marketing and the Canadian National Chait of Strategic Marketing with the Rotman School of Management, about Rogers getting rid of their fastest cell phone price plans ahead of upcoming battle with new competition. Learn more about your ad choices. Visit megaphone.fm/adchoices