Unforgettable: Marketing | Niche | Personal Brand |sales | Communication | Business | Visibility

You’ve heard the advice… the most powerful personal brands are people who show up as themselves. But what does “just be yourself” even mean? I’m an avid hiker and a dobie mama so I talk about the backpacking trip to Havasu Falls I’m prepping for (this weekend already – squee!) and share pics of Lexi curled at my feet while I work in my office.   Maybe you’ve tried infusing elements of your personal life into your brand – I like red wine so maybe I should have a ‘Wine with Melissa’ video show! Or you’ve tried forcing yourself to be upbeat and fun on camera. But you have a sense you’re not quite getting it. There’s something off – like a news anchor with a pasted on smile. In this episode I share with you a few of the exercises I use with clients to get clarity on when you’re in your element and how to start naturally showing up as yourself in your personal brand.   Announcements: If you haven’t grabbed my ‘talk about your biz’ toolkit to remove the barriers that stop ideal clients from saying YES yet, get it