Founders

What I learned from rereading Estée Lauder: A Success Story by Estée Lauder.  Watch Runnin' Down a Dream: How to Succeed and Thrive in a Career You Love by Bill Gurley. ---- Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work.  Get access to Founders Notes here.  ----[21:14] I sometimes wonder if I had set my heart on selling tassels, cars, furniture, or anything else but beauty, would I have risen to the top of a profession? Somehow I doubt it. I believed in my product. I loved my product. [32:07] Risk taking is the cornerstone of empires. No one ever became a success without taking chances.[39:24] I was single-minded in the pursuit of my dream.[44:38] Despite all the naysayers, there was never a single moment when I considered giving up. That was simply not a viable alternative.[55:59] We took the money we had planned to use on advertising and invested it instead in enough material t