HALO Talks

In this episode, we're joined by Deb Strougo, longtime industry veteran in the HALO sector. Deb shares her insights both as a seasoned consumer and advisor, exploring the current and future landscape of fitness. Pete and Deb dive deep into the experience and inner workings of high-end clubs like Bay Club, weighing their offerings and discussing the evolving needs of today's customer. As Deb articulates the growing importance of holistic wellness and the cultural shifts in exercise preferences, she provides a unique perspective on how fitness businesses can thrive. Listen now to learn how to navigate the ever-changing dynamics of the industry and the collaborative potential between new entrants and established players. Whether you're a fitness entrepreneur, industry insider, or just passionate about health, this conversation has a ton of valuable takeaways.  With regards to empowering fitness choices and the need to provide more diverse options Deb states, "In the Pilates space for example, you're seeing a lot