Sales Babble Sales Podcast | Sales Training | Sales Consulting |sales Coaching

How To Sell With Personality Barry Saltzman #215 In this episode Barry Saltzman shares a quick way to read prospective buyers. He believes you should adjust your selling technique based on their personality. Too often sellers take the same approach with all clients. This doesn’t make sense. All buyers are different. All buyers have their own peculiarities. It’s not just about selling your products and services. Instead learn how to sell with personality. Four Primary Traits Barry shares how to sell with personality by categorizing buyers into one of four traits. Each trait is described below: Controlling: Goal oriented. They know what they need to do every morning. Plus they are focused, motivated, driven, and commonly found in leadership roles. Outgoing: Type A types. They are social and energized by meeting people. To build rapport they will spend the first 15 minutes chatting building friendships. By nature they are authentically empathetic. Exacting: Specialist, experts, they look at pieces of whole, an