Pnr: This Old Marketing | Content Marketing With Joe Pulizzi And Robert Rose

A continuing story on the content gaps available in local news. With more people trusting businesses than ever before, could this be the biggest content marketing opportunity in history? In other news, The Washington Post makes a horrible strategic decision to kill endorsements, costing them over 200,000 subscribers. Microsoft, Google and Apple report incredible earnings on the back of AI. And young TikTok influencers are finding it hard to maintain a real life while being an online content creator. Is the worst to come? Winners and losers include Strauss and the Dallas Cowboys. Rants and raves include another newsletter acquisition and ghost jobs. ------ This week's links: Washington Posts Kills Endorsements Local News Content Gap Microsoft Earnings Grow TikTok High School Influencers The NFL Goes Simpsons Strauss Sponsorship with MLB Another Newsletter Acquisition Ghost Jobs ----- This week's sponsor: With smaller budgets and sky-high expectations — growth is feeling pretty painful right now. But HubSpot ju